The herbal Tea Market has recently gained traction and is expected to reach $4,320 million by 2026, increasing at a CAGR of 4.8 percent between 2021 and 2026. The major market drivers of the Herbal Tea Market are increased population, disposable income, and growing health awareness of the consumers. Social variables such as trends and awareness among the country's population have a significant impact on the demand for herbal tea. The shift in the trend for healthy products and a nutrition-rich diet has driven people towards the use of Herbal Tea. As Herbal Tea is free of caffeine, the market is experiencing heavy demand from consumers in the current times.
Significantly, Yuva Soul is one of the fastest flourishing herbal tea brands, established during the pandemic by Heena Yogesh Bheda, a health and fitness fanatic. The firm lays its emphasis on people's health in a country where tea is an everyday habit for citizens and offers a healthier alternative to regular tea. India is a tea-dominated country, but a small section of the population is diverting from that and has started consuming green tea. However, what people don't realize is
that even green tea contains a certain amount of caffeine. To meet the needs of those who have become conscious about their health and started consuming green tea, Yuva Soul strives to provide 100 percent caffeine-free tea. So, from a toddler to an adult, anybody and everybody can consume Yuva Soul tea.
Yuva Soul offers the best range of herbal teas, carefully curated and handpicked from the highest quality ingredients that are natural, fresh, and straight from farms. More than just pretty hues, it offers nature's benefits in a cup made from handpicked natural leaves of the best quality plants. The company provides 13 distinct types of tea in various permutation combinations, with the basic basis for most of their teas being tulsi, chamomile, hibiscus, and spearmint. Based on this, the company creates various combinations, bearing in mind that if a person consumes a specific type of tea, they might reap a variety of health benefits, right from lower blood pressure, improved ability to fight insomnia, reduced swelling, and so on. These teas are enlightening, invigorating, and delightfully refreshing, with the added benefit of each tea having a distinct health benefit.
Yuva Soul lays its emphasis on people's health in a country where tea is an everyday habit for citizens and offers a healthier alternative to regular tea
Heena emphasizes “In terms of employees, we have a stringent women's policy since we believe in full-fledged women's empowerment. We make certain that all of our employees are women, particularly those from backward communities, so the women can match up to their male counterparts.”
Yuva Soul has expanded exponentially since its inception and has made a name for itself in the market. Yuva Soul is a homegrown company with a humble beginning in the living room. With e-Commerce in place, the firm gradually expanded its reach, and within three months, it had scaled up to the point of delivering its product range across the country. And, as it strives to achieve new heights, Yuva Soul's immediate goal is to enter the tea bag industry. In terms of expansion, the company plans to establish a presence in the business-to-business space in the next 2-3 years, followed by an entry into the export market in the next five years.
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