Healthcare has emerged as one of the largest Indian industrial sectors projected to grow at a CAGR of 17 percent till FY2022. It is growing at a brisk pace due to its strengthening coverage both in terms of revenue and employment. In March’21, the gross written premium in health insurance exceeded the non-life insurance premium by 41 percent, owing to the rising demand for health insurance products amid the pandemic.
Dentistry had taken a huge hit due to the highest risks of Covid-19 virus communication, and a majority of the dental e-Commerce sector had to shift to protective gears, sanitizers and other Covid-related supplies. Shop4Smile has emerged as a significant name in this space for its quality with its core dental products and wide range of Covid-19 essentials.
Ankit Bhatia, CEO of Shop4Smile, says, “The availability of high-quality products at best prices in the market has been our major strength since beginning. The dentists have been out of work for almost a year in March 2021 since dentists were prone to Covid-19 easily. Almost all major players of Dental e-Commerce shifted their focus from dental equipment to protection gears, sanitizers and other Covid related material. Now that there are relaxations and the industry is slowly gearing-up, we see a lot of demand for protective material with regards to dental treatments”.
The Journey
Ankit continues, “We started in Dec’19, however became fully operational only in March’20,
and then the pandemic hit. But we kept our promotions on and received our first order in April’20. Since then, there has been no looking back. We have been receiving orders from every nook and corner of India”. The company had an initial revenue arrived growth of 15 percent. The current growth rate is around 32-35 percent. WPC, BIS consultancy and OSP services are major highlights for ZN Softec as its major area of operations.
Shop4Smile is the registered trademark under ABA technologies, one of the premier dental enterprises in India that signifies 3C’s Convenience, Commitment and Class (Quality). Young and enthusiastic Ankit leads Shop4Smile under the guidance of his father and mentor. Ankit has completed MBA from Harvard Business School with a specialization in Entrepreneurship and Innovation and has over six years of experience in the dental industry.
Shop4Smile is driven to ensure high-quality and affordable care by gradually adding more brands in its kitty to expand options for its customers at the best price point
From Consumables to Equipment
Ankit adds, “We at Shop4Smile offer the complete Dental Solution from consumables to equipment, from general dentistry to implantology at best price in the market with seven-day delivery. We also have a range of products with free delivery for our customers Pan India”. Shop4Smile has a gigantic product base catering to healthcare needs in Prostho, Pedo, Perio, Implantology, Endo, Oral Surgery and General and Covid-19 suppliers.
Apoza, Ammdent, DPI, GC, GDC, HDC, Medency, Light Instruments, Samit and Surgident are the brands offered by Shop4Smile. The team at Shop4Smile works rigorously to ensure high consumer satisfaction rates, subsequently building consumer loyalty with competitive products and services.
Leadership Mantra
Shop4Smile is driven to ensure high-quality and affordable care by gradually adding more brands in its kitty to expand options for its customers at the best price point. Ankit concludes, “One for all, all for one- Our employees are our family. Shop4Smile is a big strong family which shares happiness, sorrows with each other irrespective of the designation. We value most the human bond with our team. Regular appraisals, incentives, get-togethers and performance bonus keeps our team motivated to work hard and achieve great results. This is the sole reason why even during the Pandemic and being new to the Dental e-Commerce segment, we were able to pull through a good number of orders in our first operational year (Half of it was Lockdown)”.