The market for rehabilitation equipment in India is expected to expand due to factors such as increased healthcare spending, technological advancements, and government interventions. The adoption of innovative rehabilitation solutions has been promoted by increasing awareness and healthcare demand as well as technological advancements. However, there are many difficulties that customers face, like limited accessibility, customization problems, quality issues, after-sales support, social stigma and cost, hence hindering adequate access to appropriate solutions for persons with disabilities.
Ostrich Mobility Instruments, founded in 2007, pioneers innovative solutions in mechanized mobility, particularly electric wheelchairs and other electric rehabilitation aids. Focusing on superior, indigenous, personalized products, the company ensures customers receive tailored products that enhance comfort, functionality, and social acceptance.
Since its inception, Ostrich Mobility has seen significant changes over the past 17 years, including developing patented technologies around wheelchair frame suspension, steering, and safety mechanisms. The firm is proud to have been bestowed with honors such as 'Most Innovative Entrepreneur' by SIDBI-ET in 2019, 'Leaders of Tomorrow' award from ET Now in 2020, and several BW Awards in 2021 and 2023.
Additionally, strategic partnerships with reputable institutions like SASTRA University and IIT-M have helped Ostrich Mobility's drive towards transforming mobility solutions into products that conform to the highest standards for quality assurance and safety requirements.
As a leading player in electric mobility, Ostrich has been creating customized mobility products for beneficiaries of various state governments and has continued to lead the segment since 2019.
Empowering Lives through Customized Assistive Devices
Ostrich Mobility Instruments specializes in providing a wide range of electric wheelchairs tailored to meet the diverse needs of individuals with mobility challenges. The product line includes customizable electric wheelchairs designed for indoor and outdoor use, offering features such as adjustable seat width and depth, armrest height, and footrest position for optimal comfort and functionality. Additionally, the company offers a consultative approach to understanding client's needs, ensuring personalized recommendations for the most suitable wheelchair model.
"At Ostrich Mobility, the client engagement process commences with an initial consultation to grasp individual needs. Requirements are assessed, and appropriate products with customization options are recommended. Demonstrations are provided, and assistance is given with order placement and fulfilment. The firm's commitment extends to after-sales support, providing maintenance, repairs, and technical assistance to ensure ongoing satisfaction and success for its clients', shares Venukrishnan Unnikrishnan, Managing Director & Chief Executive Officer.
Ostrich Mobility stands out through its dedication to customization, ensuring that each product precisely meets clients' unique needs & optimizing comfort & functionality
Ostrich Mobility has a dedicated R&D Team which constantly works on developing innovative solutions which helps the differently abled people’s mobility. Having an in-house R&D and Product Design team allows for rapid innovation and tailored solutions that meet the specific needs of its customers. Ostrich Mobility stands out through its dedication to customization, ensuring that each product precisely meets clients' unique needs and optimizing comfort and functionality.
Secondly, a relentless pursuit of innovation propels the development of cutting-edge solutions, integrating the latest technological advancements. Additionally, strict adherence to quality control measures and industry standards guarantees the reliability and safety of the company's products. Furthermore, the client-centric approach, comprehensive customer feedback mechanism, and clinical expertise cultivate enduring satisfaction and loyalty.
Ostrich Mobility is committed to an ambitious future roadmap aimed at growth, innovation, and excellence. With a target of becoming a Rs.200 Crore revenue company by FY29, the company plans to integrate advanced technologies, develop in-house motors and controllers, and enhance accessibility and customization options. Moreover, a focus on sustainable practices, expansion into new markets, and continuous improvement through feedback integration underscore the company's commitment to shaping the future of mobility aids and assistive devices.
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