With the rising awareness of the benefits of integrating more natural products into one’s diet, the demand for ayurvedic consumables has been spiraling. The impact of covid further strengthened the position of this sector as people grew more wary of their health, exploring every opportunity to develop a stronger immune system for a better life.
Nevertheless, while the competition in this industry is high, there is a looming concern around the authenticity of the majority of ayurvedic products on the market. Incorporated at a crucial time, Ojas Ayurveda- a woman-led organization, came as an answer to every customer demand. Delivering supplements that treat the root cause of any ailment, Ojas Ayurveda emerges as the most modern, accessible, and authentic brand providing holistic wellness solutions.
Range of Offerings
Ojas Ayurveda's extensive range of 27 high-performance herbal supplements addresses a wide spectrum of health concerns, from heart health to diabetes management, joint and bone health to hair care. These products offer solutions for nearly 95 percent of all possible ailments. Notably, Ojas’ online sales data reveals that a diverse range of medical professionals, including physiotherapists, dermatologists, cardiologists, general physicians,
dentists, and nutritionists, are not only personally using these supplements but also recommending them to their clients.
Ojas Ayurveda takes pride in setting itself apart from other brands in the market, formulating its products using 100 percent herbal extracts, in contrast to many other brands that use only a small fraction of extracts or dried herbs. The firm’s approach involves enhancing the proportion of the most potent and desired part of each plant while eliminating undesired components.
For instance, the Curcuminojas supplement concentrates 7 kg of Turmeric root into 1 kg of pure curcumin extract, utilized in the production of 500 mg capsules. This precise approach, rooted in ancient wisdom and crafted by a respected industry expert, ensures consistency and efficacy across all supplements, leading to remarkable results for customers.
“Ojas means ‘vigor’ or 'that which invigorates'. It is the sap of our life energy. When it is in abundance, there is health. When it is deficient, there is disease. We at Ojas Ayurveda create supplements that are pure and unadulterated extracts of rejuvenative herbs from the Himalayan Valleys, and remain free from artificial ingredients and preservatives. Our brand stems from the principles of Ayurveda to deliver 100 percent standardized products for high potency. We have dedicatedly built our catalogue of Premium Ayurvedic Supplements to offer solutions for overall wellness. Moreover, our products are formulated by a President Award winning doctor for his Outstanding achievements in the field of Ayurveda for over 25 years”, shares Daanika Sawhniey, Founder.
Future Roadmap
“We envision a future where allopathy and Ayurveda collaborate harmoniously to promote overall well-being, and its growing global community attesting to our product benefits further validates this vision. As a female entrepreneur, I am grateful to my country that encourages and supports women empowerment and honoured that a prestigious publication like Industry Outlook has recognized our company among the Top 10 herbal and Ayurveda Startups. As a quality conscious entrepreneur, I am dedicated to making Ojas Ayurveda a Global brand”, lastly shares Daanika.
Ojas Ayurveda envisions becoming a globally esteemed wellness brand, expanding its reach to new markets. With heartfelt gratitude for the invaluable support and guidance received from its cherished clientele, the company remains committed to exceeding customer expectations. Ojas Ayurveda extends an open invitation to its clients, devoted to fulfilling their evolving needs and wishes. Fueled by unwavering trust, the company has experienced extraordinary growth on both domestic and international fronts, swiftly diversifying its product offerings. This journey of success and expansion serves as a testament to Ojas Ayurveda's dedication to delivering exceptional well-being solutions and look forward to a promising future.
.jpg "Overcoming the Hurdles of Scaling a Startup")
