The Indian automobile industry is the world's fifth largest industry. Following the introduction of electric vehicles, it has continued to emerge as one of the top markets. The rising cost of conventional fuel is expected to accelerate the growth of vehicle electrification. The government's strict emission standards, as well as growing environmental awareness among Indian consumers, is expected to drive demand for electric vehicles. Along this vertical, an Uttar Pradesh based private firm named IX Energy provides potent electrical vehicles with a strong mission to disrupt India’s freight and public transport.
IX Energy is a technology company that builds intelligent electrical transport systems to global standards. This firm is helping in the making transportation of goods and people – more environmental friendly and sustainable. Hybrid vehicle kits and fully electric vehicle kits are the primary products of this firm. Sustainable, cost efficient economically viable, and in-house technology together give IX Energy an edge over other players.
The Low-Cost Technology Factor
IX Energy, strives to deliver real economic value to its customers. The Indian automobile market is driven by cost effectiveness. By incorporating frugal design and cost efficient technology, the company is creating significant economic value to this highly price sensitive sector. IX Energy is able to keep the costs low because it developed indigenous technology. That is the reason why IX Energy’s kits are in high demand. The company develops well engineered systems that go through multiple quality checks to ensure that customer don’t face loss of business due to breakdowns.
Speaking more on this, Founder & Managing Director of the firm, Anshu Dewan, says, "Low cost and high quality are essential for success in this business. We have developed an extensive set of quality checkpoints that start from the time of design and extend till the pre-delivery of the products. Our firm is customer-centric and we will strive to maintain our philosophy regardless of the repercussions.
We have developed an extensive set of quality checkpoints that start from the time of design and extend till the pre-delivery of the products. Our firm is customercentric and we will strive to maintain our philosophy regardless of the repercussions
The journey of IX Energy has been long and full of learnings. “With over 2 years in R&D – we have learnt the minor aspects of design and technology that can have major real word consequences”, says Anshu Dewan. Since the concept of installing a battery and electric power train was new in the Indian market, it was not accepted by most people. So the growth was tepid in the initial stage, but with the acceptance of EV technology, multiple projects are lined up and IX Energy is poised for significant growth including projects in Assam and Gujarat. "Decisively, our firm is striving to electrify transportation and protect the environment from hazardous consequences," concludes Anshu Dewan.
.jpg "Overcoming the Hurdles of Scaling a Startup")
We use cookies to ensure you get the best experience on our website. Read more...
