There has been a significant growth in the green startups segment across industry verticals. Green Startups are meant to bring in a solution to the burning problems the world is facing today. It helps to solve environmental problems through innovative skill sets & ideas. In countries like India, such sustainable business ideas are in high demand. Green Startups and their ideas are widely promoted to ensure reduced carbon footprints, curtail the usage of plastics and also to promote usage of local materials & local skills, thereby creating new employment opportunities which are innovative and more sustainable. Catering to such immediate needs, GoBamboos, one of the leading green startups in India, was conceptualized and started creating products that can add value to green lifestyles of people and can be brought to daily usage in human lives.
“Our mission is to bring a positive change to the environment through our business. Moreover, the new government laws and initiatives that support businesses like ours, make us believe that we are moving in the right direction to bring in the necessary transformation that the world needs”, says Aditya Ghosh, Director, GoBamboos.
Although earlier handicraft was seen as décor category, people are gradually including natural products in their daily lives. Leveraging this opportunity of as positive change, the company
incorporates cutting edge technology to curate biodegradable products that meets the environmental goals and can be used in daily lives by eradicating the usage of plastics. It offers products such as bamboo & Jute utility, décor, dailies. The products are affordable and fuel a green lifestyle.
“Internet has helped us to introduce our rural products to urban India and to the world. Pandemic & lockdowns have played its role by getting back artisans back to their homes and many of them are using their skills in making innovative products", Aditya adds.
Customers look for products that come with top-notch finishing and are completely fungus free. GoBamboos understands this and uses advanced and evolving technology to offer high-quality sustainable products with unmatched finishing. It also has a 21 day process of treating bamboo for usage in its product making processes to curb fungus related issues. For many players in the market, keeping up with the demand for eco-friendly products is a difficult task and thus customers move towards other alternatives that are quickly available.
We work with values like integrity and honesty and never shy away from hard work. We’ll strive to use evolving technology to make better products for our customers
GoBamboos strives to offer their facility to train people and churns out products with rapidity to make sure that customers get the products they want at right time. It invests on bamboo and keeps those treated to meet the high demands. The other offerings from GoBamboos are in the same line of Biodegradable materials like jute & hyacinth. Innovative products are being made with combinations of all materials. Further, to meet demands during festivals and up-times, it curates and executes advanced making strategies and stays prepared. Experimentation & innovating new products in the Assam & Kolkata units make the working environment challenging but interesting.
Started with just two employees and 30 bamboo products, blue art pottery products, in just one year the company works with 11 employees in three offices/production units in Delhi NCR, Kolkata, Assam and offers 150 odd products. The company intends to create more products that are useful and gives a recall value. “Innovation is the key to success. We work with values like integrity and honesty and never shy away from hard work. We have been able to create a distribution channel in North-East. We’ll strive to use evolving technology to make better products for our customers”, Aditya concludes.
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