The ‘Sustainable’ market has had significant improvement in the previous three years, beginning in 2019. It has expanded, and so has For Earth's Sake. Not only are retail consumers seeking a sustainable alternative, but school curricula are fueling the growth of this industry because many students are increasingly providing knowledge about sustainability and biodegradable solutions. Many corporations, such as the hospitality industry, have shifted to biodegradable solutions, and many corporations or hotels have begun to migrate to sustainable alternatives.
For Earth's Sake is Gurgaon's first zero-waste lifestyle store and café. Its objective is to eliminate single-use plastic waste and to discover sustainable solutions for all of our everyday requirements. Its well-thought-out goods are all you need to transition to a healthy, cruelty-free, and waste-free lifestyle. Stationery, home supplies, personal care products, toiletries, and other items are available to help you make an easy shift. Its goods are either biodegradable, reusable, or easily recyclable. The Goods are ethically obtained with the assistance of communities across India, allowing it to give the finest quality items to its clients while also benefiting the local economy.
The company is organized into two sectors, the first of which is dedicated to zero waste cafés, where customers can enjoy sustainable dining experiences. To lessen the carbon imprint, everything is prepared in-house and according to local seasons. The firm also purchases from local merchants who are farming within a 200-kilometer radius of the city.
The café follows a low inventory model in which nothing is thrown away. Zero waste is not just about Sustainability, FES organizes various sustainable events and workshops at the cafe to give back to their community. The second half of the business is retail, where they have zero waste stores in their cafes and online; provide a variety of alternatives for your everyday life such as eco-friendly soaps, stationery diaries, plantable notebooks, and pencils, pens, metal straws, bamboo toothbrushes, and a variety of hygiene goods, as well as a variety of utilitarian products such as reusable bottles, coconut shell, cups, and Cork Diyas.
Clients are interested not only in obtaining sustainable options but also in information transfer; many clients want to discuss what sustainability entails. Some retail shoppers are intrigued because they are entering a sustainable cafe and a sustainable business. For earth's sake differs from the competition. Their objective was always to provide sustainable solutions at a low cost. Second, they have both physical and online outlets helping them serve consumers all over India. Third, their pricing is competitive, making it easy to purchase and acquire but also encouraging the consumer in terms of pricing.
We believe that living sustainably is not a luxury but a necessity today. That is why our prices are also competitive, to promote accessibility to all
In the future, the company intends to expand its stores and cafés to the Delhi NCR, making Sustainable alternatives in terms of Dining and Retail more accessible to the capital. The company plans to grow nationally over the next five years, giving back to the planet by helping their community and providing them with an easier transition to an Environmentally Friendly lifestyle”, concludes Vidur Mayor, Director, For Earth's Sake.