Faso: Designing Skin Friendly Organic Textiles

The organic textile and apparel industry has an important role to play in the Indian economy as India is one of the largest producers and exporters of cotton yarn across the globe. One could easily find organic textile in everything from personal care items to home furnishings. Organic textile is used in a wide range of products, starting from sanitary and makeup removal pads to cotton puffs, bathrobes, sheets, bedding, inner wear, diapers for kids and sportswear just to enlist a few.

Geographical conditions and innovative trends have emerged as essential elements which have paved the way for the growth of the organic apparel industry and now it is garnering benefits and fortifying the industry’s landscape. The need of the hour is health oriented fashion that is toxic free. Today, consumers in the market give more weight age to skin friendly and comfortable inner wear and athleisure products over the ordinary ones.

FASO initiated by KPR mill in 2019 is one of the leading textile conglomerates in India that provides 100 per cent super fine combed organic cotton products which are skin friendly, smooth in feel, soft and luxury. The firm manufactures trendy and fashionable Inner wear, athleisure, lounge wears, for Men & Women. Established in Coimbatore, the company has its diversified business focus spanning across yarn, fabrics,

Its quest for quality, excellence, transparency and good governance consistently ranks FASO as one of the top 500 listed companies in India. “Our mission is to make FASO a consumer centric brand within men, offering the world class 100 per cent organic cotton inner wear and athleisure products.”

Maintains Ecological Integrity
FASO stands for Fashion Adapted Sustainable and Organic and as a brand it has been curated after doing an extensive research on customer’s need and comfort. The firm stands for aspiring fashion design and innovation garments, sugar, power generation, ethanol, automobiles retail and education. inspired by the Italian style of crafting clothes. The firm also offers sustainable fashion movement and process of fostering change to products and the fashion system towards greater ecological integrity. The goal of the company is to deliver quality to its customers, so that they can enjoy the comfort and durability in both inner wear and athleisure products.

FASO always strives and preserve the delicate balance in the environment through its acts in business. The company tries to achieve this by manufacturing its inner wear from 100 per cent organic cotton, encouraging the farmers to live each day with extreme pride and fulfillment to a larger cause. The company manufactures textiles which has antibacterial and enhanced super soft fabric hand feel from a genuine organic cotton. The inner wear and athleisure products designed by the company are engineered for a perfect shape and fit.

The firm stands for aspiring fashion design and innovation inspired by the Italian style of crafting clothes
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The company has an exclusive, dedicated and specialized service team for sustained and improved customer satisfaction. The firm conducts inspection at every stage through well-trained personnel to ensure stringent quality conformance. The vertical integration of the manufacturing process enables it to customize products as per the client’s specifications with consistent quality assurance in a cost effective manner.

Moving forward, FASO is planning to contribute more towards the betterment of environment in one way or the other. The company has an ultimate goal to have one FASO garment in each Indian wardrobe by the year 2025.