The EV push in India opens opportunities across three key segments: mobility, infrastructure, and energy. In contribution to transportation, a fundamental requirement of modern life, Essel Energy, a global high-tech company, was established to provide the transition to greener solutions efficiently and cost-effectively.
Essel Energy has a clear goal to provide consumers with best-in-class green mobility vehicles at competitive prices while implementing superior technology. Essel Energy successfully delivers solutions across the entire value chain of electric mobility, from electric vehicles to lithium-ion batteries, charging stations, and more.
"We relentlessly focus on technology integration, aiming to create userfriendly designs that align with people's needs. Recognizing a prevalent issue in the electric two-wheeler space where pillion riders often bear the brunt of speed breakers due to the scooter's low base, Essel Energy devised a groundbreaking solution. We developed a high-speed model where the vehicle's have the highest ground clearance in the industry, effectively addressing this serious concern", explained Arpit Goel, Director, Essel Energy.
Caters Green Economic Transport
Essel Energy is one of the few companies offering a diverse product portfolio in the two-wheeler space, comprising high-speed electric bikes and low-speed pedal cycles and low-speed cargo two wheeler. Their range of electric bikes and scooters features different models, providing options that cater to various preferences and budgets. Our model low-speed Electric cycle model GET-5 is class apart. It caters to all the needs possible for a consumer such as last mile delivery and personal transport vehicle.
It has a long single charge range of above 80 km and a unique feature where its back seat can be converted to a loader or a cushioned pilon rider seat. Notably, when cost is a factor, Essel Energy offers an economical pedal cycle with a smaller battery, catering to the diverse needs of Indian consumers.
In highlighting the key attributes, Arpit articulates, "Our high-speed scooter, named Essel Energy SERF, boasts an impressive single-charge range of above 120 kilometers, powered by a robust 3.44-kilowatt battery. Our scooters are backed with a comprehensive three-year warranty covering both the motor and the battery, with a commitment to promptly replace any faulty components. This substantial range is particularly advantageous for navigation purposes. Furthermore, our vehicle's exceptional height stands out as a significant advantage, ensuring it remains clear of street obstacles, a priority for scooter owners".
In addition, the Essel energy scooter's body is engineered with durability in mind, offering a sturdy construction to withstand various conditions. Moreover, it is imperative to note that the product fully complies with all government regulations, encompassing sensor technology, alarms, and display interfaces. These guidelines underscore the company's dedication to safety and quality. Before market introduction, electric scooters undergo rigorous testing, covering a distance exceeding 10,000 kilometers with two riders. This meticulous approach aims to ensure a seamless customer experience.
"Our products are not only designed in India but designed for India, taking into account the diverse conditions and weather patterns prevalent in the country. Our batteries, for instance, are engineered to endure extreme temperatures, including up to 55 degrees Celsius, without compromising performance or safety. This unwavering commitment to quality testing is integral to our brand identity as Essel, and we uphold a strict standard of excellence, refusing to offer anything subpar", mentioned Arpit.
Essel Energy aims to be at the forefront of India's transition to green electric mobility
Ultimately, with a dedicated research and development team continuously collaborating with OEMs, Essel Energy places quality at the forefront of its operations. Customer satisfaction is the company's primary ethos, and this commitment drives their daily endeavors. The company has been responsive to customer feedback, resulting in significant milestones such as rapid product evolution, and in the pedal vehicle area, they have achieved 10,000 units with a strong dealer network of more than 125 dealers PAN India. Operating in nearly 17 states and serving two distinct markets, Essel Energy's expansion plans include reaching 500 dealers pan-India within the next two years and achieving a monthly volume of approximately 2,500 to 3,000 units.
.jpg "Overcoming the Hurdles of Scaling a Startup")
