Increasing use cases of 3D printing industry have come into focus given its potential to take manufacturing efficiency to the next level. It facilitates production in multiple industries like automobile, medical, and electronic and is cost-effective at the same time. However, there are challenges like incompetency of the industrial players to develop customized solutions majorly due to the gap in learning of the graduates coming to work in this industry. This is mainly due to absence of right curriculum for training and education to the institutions.
Enlight3D is a market leader in 3D printing industry which has started its operations only about two years ago. The company serves several industries for product prototyping and manufacturing, although their major focus is on up-skilling of the students who are willing to be a part of this industry in their professional career. To successfully carry out such operations, Enlight3D has tied up with colleges and universities in India that provide vocational trainings on the process of 3D printing. According to the company managing director D Thriloknath Reddy, “Education part is important to ensure that there is no lack of skill in the market for future.”
Performance and USPs
Currently very less per cent of the Indian population is aware of the potential benefits of 3D printing technology. Leveraging the current situation of pandemic, the 3D printing industry is increasing its reach to the customers as a cost
effective and faster alternative to manufacturing small products. Enlight3D follows the printing process by keeping in the mind about DFAM (Design for Additive Manufacturing) where there is standard based on the technology, material and machine that can modify a design with all its variance.
Enlight3D uses DFAM to deliver to their customers what they expect most is on-time delivery with product quality through installing widely used technologies in additive manufacturing. Such high-end technology implementation has helped them develop products in cost effective manner which adds value to their services.
Thriloknath Reddy, however, has other views regarding client prioritization. He states, “Time, quality, cost and customization - We usually look for what the customers’ priority among these four. Before taking the order, itself we explain the limitations and difficulties and whatever the problems they might face. We have proper client communication and interaction.” Under his visionary leadership, the company service system focuses on client requirement and chooses variables like deadline and quality. The aspect of Enlight3D’s service that makes them stand out to their customers is ability to optimize products. Customization is the unique skill that the team in Enlight3D possesses. Highly organized and systematic training to the employees has resulted in developing knowledge on the process of 3D printing. Thus, application has been easier that enabled the company to offer customized products to each of their clients.
Time, quality, cost and customization - We usually look for what the customers’ priority among these four
Future Aspirations
Enlight 3D Vision is way simple to understand but takes a lot of efforts to build that. They already started to build a platform, where students, industry persons, skilled workers, everyone can upskill themselves with the live interaction with the industry 4.0 technologies like Additive manufacturing, Drones, Robotics, IoT. And other streams like Waste Management, Implementing technology in Agriculture, Product development and many more. This platform is open to all, no age barriers, anyone who wants to develop their product/upskill themselves in certain stream. Everything will be available under one roof.
Enlight3D had a scope to serve the country by bulk-supplying 3D printed face masks for doctors, PPE kits, filtration masks during the crisis of COVID at highly cost-effective manner. In future it aspires to collaborate more to add products in medical industry like antibacterial materials. “We want to keep a benchmark in the agriculture setting, so we need to educate the students on the flaws and issues that might be faced in agriculture and how to come up with an innovative idea.”
.jpg "Overcoming the Hurdles of Scaling a Startup")
