Today, consumers are becoming more and more conscious about their health and wellness, leading to increasing demand for natural products. The burgeoning urban population, change in consumer purchase patterns and rising awareness of the importance of sustainable and natural wellness products have helped the segment grow considerably in the recent past. Headquartered in Delhi, Arvedikas was founded with a vision of making natural and organic products affordable for all. The firm is committed to providing holistic wellness to everyone.
With the vision to make the power of herbal care accessible, Arvedikas formulates its products using active herbal ingredients of the finest quality. Arvedikas offers a wide range of aromatherapy blends to address issues like stress relief, good sleep, and peace formulated using a therapeutic grade of essential oils for holistic wellness. Designed after exhaustive R&D and stringent quality checks, these products aid in the inner healing of the mind, spirit, and body.
Talking about the current consumer sentiment and the promising future, Supriya Arora, Founder of Arvedikas, says, “The major factor driving the growth of this sector is the growing awareness of consumers, higher net disposable incomes, and the ease of shopping in the new age of information technology. The Indian consumer now is becoming more aware than ever before and the market is flooded with new products being launched by brands almost every week. Even though options are plenty, with the growing concern about wellness, the consumer is looking for herbal products with quality natural ingredients that can resolve their specific concerns with skin, hair & body. In order to meet their expectations, Arvedikas is offering solution-based aromatherapy blends that are made using natural essential oils and herbs using ancient Ayurvedic and scientific techniques".
Revolutionizing Wellness Segment
Arvedikas is one of the few brands that offer aromatherapy-based facial oils, body oils, non-alcoholic natural perfumes, and organic wellness products to national as well as international markets. Arvedikas boasts a massive range of wellness products that include natural essential oils, carrier oils, aromatherapy face oils, hair oils, natural perfume oils & solid perfumes, chakra healing oils, aromatherapy candles & other organic wellness products. The brand believes essential oils to be a precious gift from nature to mankind and is focused on harnessing their power to develop pure plant-based healing that is highly beneficial for skin care, hair & body.
Under the leadership of Supriya, who is an aromatherapy expert, Arvedikas conducts extensive research in creating aromatherapy wellness products such as facial oils, hair oils, massage oils, aromatherapy natural body roll on, natural perfumes, chakra healing oils, aromatic chakra candles, and fine fragrances. Additionally, their product repertoire also includes herbal cosmetics, soaps, and candles.
The credible and experienced team at Arvedikas formulates skin care and hair care oils by infusing plant-based essential oils and vegetable oils of botanical purity, giving long-lasting effects to address and eradicate skin-related issues.
Talking about the power of Ayurveda and aromatherapy, Founder Supriya mentions, “Plant-based Aromatherapy originated in India 1000’s of years ago in Ayurvedic science, but over the years have become more popular in international markets. Aromatherapy utilizes healing powers of touch, simultaneously moving away from chemical-based products that are flooded into the market. The judicious use of oils like Lavender Oil, Aloe-Vera oil, Basil Oil, Tea Tree Oil, Frankincense Oil, Turmeric Oil, Patchouli, Cedarwood, Jojoba Oil, and Avocado Oil facilitates holistic rejuvenation of our face & body. Harnessing this magical power of aromatic plants, Arvedikas products are designed to have antibacterial, antifungal, anti-inflammatory & anti-oxidant properties, providing various benefits like anti-aging, antiacne, removal of dark spots & scars, providing a glow to skin & freshness to mind & body".
Exceptional Innovation under Experienced Leadership
Supriya Arora mentions her learning about herbal wellness started when she was a 7-year-old kid while seeing her mother make homemade cosmetics using natural herbs for her small beauty parlor. Born in a middle-class service family, Supriya started her career as a teacher after completing her bachelor's but eventually followed her passion in Ayurveda and aromatherapy with Arvedikas. Being an Aromatherapy Trainer at 'Khadi India', Supriya founded the brand Arvedikas after years of research in the field of Aromatherapy with essential oils. Armed with years of research & experience, she designed the curriculum for essential oils & perfumery at KVIC. The major factor that sets Arvedikas apart from other players in this segment is Supriya’s research & experience in essential oils that she tactically utilizes in making highly effective aromatherapy wellness blends that are used in making natural skin care, hair care, and body care products and gives visible results within a few weeks of their regular use.
Reminiscing about a client success story, Supriya mentions, “A close friend told me that she was facing some issues with her facial skin due to acne & dark spots for a long time. I noted her issue in detail & her skin type in order to customize facial oil for her. Just in a week’s time I was surprised to get a call from her, she told me that there was some kind of magic in my oil that helped her in resolving her issues with the skin which she had been grappling with for a long time. That was the moment that made me realize if I can produce similar results for more & more people, then I can really give something valuable to the consumers & bring a change in the entire beauty care industry".
Journey So Far & Road Ahead
Arvedikas is a brand managed by Sanskriti Essentials and is one of India's fastest-growing manufacturers and suppliers of herbal Products with a strong foothold in the American, European and Australian Markets. From making herbal soaps & cosmetics for friends and family to setting up an organized factory setup for making herbal cosmetics, the journey for Arvedikas has been very interesting and exciting. After a setback in her husband’s entrepreneurial journey, Supriya teamed up with her husband to incorporate Arvedikas with an aim to make quality herbal care and wellness affordable and accessible. The journey for Arvedikas started with Supriya refining her expertise in the field by getting professionally trained by FFDC, Kannauj. At FFDC, she learned more about essential oils, distillation, and making perfumery.
Arvedikas is offering solution-based aromatherapy blends that are made using natural essential oils and herbs using ancient Ayurvedic and scientific techniques
Arvedikas boasts of a state-of-art manufacturing unit at Sonipat Haryana, where they also make herbal cosmetics for other private label brands. Being an export-oriented brand, Arvedikas products are displayed at most of the Amazon Global Accounts, Ebay & Walmart, & are currently exported to countries like US, UK, Spain, Holland and Australia. Talking about the challenging yet rewarding journey of Arvedikas and future plans for the brand, Supriya concludes, “We have recently launched our products in the Indian market & our products are being displayed in some of the major retail outlets in Delhi/NCR. We are looking to expand to other Indian States in near future. Additionally, our products are available at all the major online e-commerce national & global platforms and we are now in process of developing our offline distribution channels by partnering with some of the top retail chains in India. We also plan to expand our company 'SANSKRITI ESSENTIALS' which offers complete 3rd party white-labelling services to other start-up brands & small businesses for manufacturing herbal cosmetics, body oils, organic wellness & perfumery-related Items".
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