Rising concerns regarding skin nourishment due to many factors, such as the increasing occurrence of acne, black spots, and tanning, have increased the demand for skin care products. As consumers are becoming more aware and conscious of their skin care, companies are moving towards cold pressed oils which are rich in antioxidants and help to reduce stress on the skin, thus reducing wrinkles and fine lines. They contain natural antioxidants of the seed from which they were produced and do not contain added chemicals and preservatives, which makes them more green and healthy.
Furthermore, the increasing awareness regarding grooming products for women and men, strong advertising initiatives by manufacturers, and the digitalization trend has enhanced consumer awareness about skin care products. A mother-daughter curation, Alive & Well is a dermatological skincare company with result-oriented formulas based on dermatological research on Indian skin types that supports the skin's natural behaviour. It is a naturally crafted skincare loaded with the goodness of premium ingredients, free of parabens, harsh chemicals, TEA, DA, and sulphate.
The skincare industry spends more money on marketing their brand and products as environmentally friendly and safe rather than spending money to make them meet these qualifications. Consumers have high standards beyond ingredients in the product, which involves environmentally safe packaging, land preservation, sustainable farming, and animal treatment.
Chemical-ridden products, vague ingredient labels, and hidden chemicals are three major problems in the beauty industry.
Alive & Well is an all-natural, cruelty-free, luxurious skincare range specially curated for the Indian skin type. The history of Alive & Well lays its foot 25 years back by Dr Chiranjiv Chhabra, and after meticulous research and hard work, her daughter Ms Arshhya Chhabra made her mother's dream come true with the inception of Alive & Well. Alive & Well believes in working with people to help rejuvenate their skin and look the best version of themselves.
Fusion of Nature & Science
Alive & Well products provide a breathable, interactive shield of nutrients for the skin 365 days a year. All the products are formulated free of chemicals, artificial fragrances, parabens, and sulphate. They have a rich basket of face oils, face wash, serums and moisturizers, crafted solely to meet the diverse skin conditions and requirements of Indian skin type. Alive & Well have a good range of oils, from rosehip, gold to borage seed oil, ensuring that all skin types' needs are fulfilled hygienically. “All the products we have are result-oriented, which means it not only makes you look good on the outside but can help one repair and nourish the skin from the inside at a cellular level. This is the beauty for the modern wellness-conscious woman: minimalist and multi-tasking skincare based on smart formulations”, says Arshya Chhabra, Founder, Alive & Well.
Chiranjiv Chhabra, Founder & Director in Chief
Alive & Well is about serving the body's largest organ with the best natural ingredients possible to make the skin look and feel outstanding; it is an environmentally conscious company specializing in repairing and rejuvenating the skin from the inside. The company is new-age skincare with a legacy of 25 years of delivering highly concentrated formulas made with premium ingredients that do not harm the environment.
Alive & Well believes in the powerful synergy between native whole ingredients and simplifies the beauty routine with result-driven products. They have huge respect for the planet, and its people, thus inspiring ethical and cruelty-free rituals. With the vision of making good skincare affordable for all, the company is moving towards establishing Alive & Well as India's No.1 dermatological skincare range.