Rising Consumption Driving the Growth of Tea & Coffee Industry

Tea and coffee industry is among the oldest organized sectors in India. Both tea and coffee are extensively produced in the country, and the nation is one of the major exporters of the same to countries across the globe. In this special issue, we have focused exclusively on this market segment. The cover story of this issue features Nithara Coffee. Being positioned as a B2B and D2C brand in the market, Nithara sells coffee at whole-sale prices to the HoReCa (Hotel/Restaurant/Cafes) establishments and also to customers directly through its brick & mortar (physical) branches situated in select cities across Tamil Nadu, along with sending coffee directly to its customers through its eShops via Nithara.com. All the products offered by Nithara are also available on leading e-Commerce websites. The startup is known to procure coffee from its own award-winning estates as well as other leading coffee estates from Chikmagalur, Kushalnagar, and Wayanad.

Also featuring in this issue is Cherise Tapri, which has made sizeable investments in Smart Vending Technology. The tapri vending machines are designed and manufactured by Cherise. The company has invested signifi-cant amounts of resources in creating its own proprietary IoT platform, its own chipset, and hardware designs using advanced mechatronics which today run their Smart Vending Ecosystem. The issue also covers HerBlend Gourmet Tea, which is backed by qualified herbalists who are completely dedicated towards making the greatest health tea blends. All the herbs, tea leaves, dried flowers and flower buds are sourced directly from local farm-ers of different states and hand-blended for each and every order.

After studying this market landscape in-depth, we have zeroed-in on the top 10 startups that have excelled in this market with their innovative approach. Having proven their dedication to efficiency in order to meet the customer expectations in an end-to-end manner, these startups have stood-out from the crowd.

We look forward to receiving your feedback and suggestions.