A Welcome Transition

Reports suggest the more than 80 percent of today’s consumers are interested in supporting companies that are making plantbased products. The changing preference is a result of the dawning of the health benefits on them and increasing awareness. In this special issue, we have focused on the startups that are making a difference in this field. The cover story of the issue features SkinLuv Cosmeceuticals which is a Pune based Skincare product as well as skin supplement organization. Following its philosophy of 'skincare first', the firm strives to nurture skin back to its natural best itself through its line of natural organic products that are free of harmful chemicals such as Paraben, Steroids, and so on.

Currently, Skinluv has around 36 SKUs under its umbrella with a few more being in the pipeline. Also featuring in the issue is BlushBee Organic Beauty, a PETA certified company which is making a conscious effort to bring about a shift in the mindset towards clean habits in the beauty and makeup industry. The company is predominantly focused on organic, natural vegan cosmetics. Its constant quest for replacing every chemical compound with plant based ingredients has positioned it in a unique spot in the cosmetics business. The issue also covers Crossways Gourmet Foods which offers diversified plant-based meals to increase awareness amongst Indians of the fact that vegan foods can be as rich a source of all necessarnutrients as those which are derived from animals. Reading further you will find more such stories in the issue.

After studying this market landscape in-depth, we have zeroed inon the top 10 companies that have excelled in this market with their innovative approach. Having proven their dedication to efficiency in order to meet the customer expectations in an end-to-end manner, these companies have stood out from the crowd.

We look forward to receiving your feedback and suggestions.