The cotton textile industry is one of the most widely distributed industries in the country, with India being one of the largest manufacturers and exporters of cotton yarn and apparels. There has been a phenomenal growth of this industry during the last four decades with about 16 percent of the industrial capital and over 20 percent of the industrial labor of the country is engaged in this industry. Abundant cotton availability in the country, skilled & affordable labor force, and the dedicated attitude of Indian apparel industrialists are the main factors driving the growth.
However, the textile and apparel industry had been grappling with massive challenges in the past decade which became more so evident during the pandemic and lockdown. Rise in cotton prices has made it difficult for Indian suppliers to offer competitive pricing in comparison to other international players like Bangladesh and China.
Based out of Tiruppur, Crowntex Clothing is a textile supplier and trader that is driven by the mission to provide quality fabrics and apparels, that are ethically and sustainably sourced, at competitive international prices in a bid to support the growth of the whole apparel segment.
Talking about the promising opportunities for the segment players in the Indian market, E. Karthikeyan - Proprietor says, “Apparel industries in India are gradually adapting to the international compliance requirement and the ability to supply BCI and Oekotex certified products is an added advantage. However, there is a demand for organic cotton across the world, and BCI cotton is now alternatively being preferred by the customers to meet the demand for the organic cotton across the world".
Where Technical Prowess Meets Impeccable Service
Crowntex clothing being one of the leading apparel sourcing and suppliers from a cotton rich countryis capable of providing the best for the competitive price and work with the perspective of long-term vendor partnership in their buying and supply chain. The firm’s current portfolio boasts of cherry picked UK, Germany accredited clients of wholesalers and importers. Their highly skilled and qualified team is driven by the goal of providing high quality clothing and home textiles with innovative yet ethical product development and sourcing.
Their cutting-edge facilities are equipped to supply the sustainable products like BCI Cotton, Oekotex certified products and recyclable materials used in the manufacturing. Shedding light on the strict quality standard maintained while sourcing and developing fabrics for apparel client, E. Karthikeyan mentions, “We are an ISO certified company with perennial focus on maintaining the quality inspection records at each step of the production process.
This helps us to take account and make corrective measures to enhance quality of both product and service. We are equipped with a strong technical as well as designing team, working diligently to meet the client requirements and expectations. Our strategic operational plan helps us to make our production process quicker to ensure timely delivery".
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Apparel industries in India are gradually adapting to the international compliance requirement and the ability to supply BCI and Oekotex certified products is an added advantage
E. Karthikeyan, Proprietor
Future Plan
Crowntex Clothing started its journey by supplying a small value to selected clients in the UK and European markets. Valuing buyers by nurturing vendor partnership relations helped the firm to increase their supply and client base naturally. Over the years Crowntex has witnessed consistent growth, with a current sourcing and supplying turnover of more than $8M.
Talking about the future plans for the firm, E.Karthikeyan shares, “We are on our way to bump up our production and supply capacity by increasing the number of machines as well as hands to share the work and efficiency. We plan to better optimize our production line for the apparel category to increase the efficiency in the apparel production and quality, for a smoother supply chain for our clients".
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