Solar panels are being used domestically and commercially and will be the future of the renewable energy industry in India. With the increased use of distributed solar power products and installation of solar panels, the solar industry is all set to witness high revenue in the coming years. People realize the importance of saving electricity and are switching to sustainable energy consumption to make a better world, which is one of the biggest reasons so-lar products and equipment are needed.
Solar is a very cost-competitive market, and freight plays a significant role in the landing cost of any integrator. Distributors play a vital role in this value chain as the freight cost is minimal due to their bulk purchases. The outlook for the distributor market is very bright in India. Streamline is the distributor of Vikram Solar Limited, a globally recognized leading solar energy solutions provider specializing in high-efficiency PV modules.
The significant expectation from a distributor is the constant availability of the material at the best possible prices. During the last, two to three years avail¬ability of the material has been a significant issue due to constantly changing government policies to discourage cheaper imports and covid. Streamline has tried its best to maintain stocks as per market demand, and during the last three years, Streamline has emerged as one of the favorite solar distributors in Madhya Pradesh.
Over three decades of association with Schneider Electric (APC UPS Systems), Amara Raja Batteries (Amaron Quanta), and Luminous, Streamline is already known for its quality products and services, which has helped them in the Solar market too. "We have constantly been a profit-making company since inception and are present in almost all verticals with our product range, be it manufacturing, insurance and banking, IT and IT services, educational institutions, corporates, warehouses, and more", speaks Pankaj Jain.
Streamline is APC's sales and service partner (by Schneider Electric) and provides cost-effective solutions in power (UPS systems), racks (server and net¬working), and precision cooling for data centers. The company is AQuA (Authorised Quanta Alliance) of Quanta SMF and Tubular Batteries by Amararaja.
Streamline's prominent focus has been Madhya Pradesh, as they only want to sell products in areas where they could provide efficient after-sales service. "Through association with prestigious brands like Vikram Solar, Mindra Solar Inverters, and WaaCab Cables, we offer almost 80 percent of the products that a solar integrator needs," say Nandkishore Malviya and Divya Prajapati, who are Streamline’s Sales Manager and Service Sales Manager respectively.
Our major focus has been on the products which are part of the 'Make in India' initiative which Government has started since last 5-6 years
Providing Cost-effective Solutions
Streamline has been providing sales and service in the field of power electronics for the last three decades, and the team of experienced engineers is always ready to serve customers 24/7. The growth story of Streamline is connected to efficient and timely after-sales services and in-depth technical knowledge of the products. The company is not into EPC, i.e., they do not take/install solar projects directly; they understand that a distributor should not be a competitor to its own dealers/integrators. Streamline focuses on adding value to its integrators as a distributor and helps them bag good projects.
Streamline has been a proprietor¬ship company for the last three decades, and now they will be changing to a pri-vate limited by the end of this financial year and want to make it a limited company in a couple of years. "Our major focus has been on the products which are part of the 'Make in India' initiative which Government has started since last 5-6 years", signs off Kavita Yadav, CRM Manager, and Gunjan Patidar, Finance head.
