Women are constantly evolving and reaching new milestones across a wide spectrum of human activities in the modern world. They are taking the business world by storm, holding top leadership positions in male-dominated industries, leading those businesses to new heights and success. One such industry is the Indian snacks and food industry where the current trends revolve around ready-to-eat, pre-cooked items, gluten-free, and organic products, due to a rise in health consciousness post-pandemic.
Established from a home kitchen by a self-made woman entrepreneur in 2020, Snack-o-aholic has emerged as a solid competitor in the snacks industry, presenting a variety of healthy snacks for well and guilt-free eating, concentrating on high-quality nutritional snacks. The company offers healthy, tasty, fresh-made snacks for all age groups with maximum nourishment.
Consumers aren't as focused on foods fit for dieting to cut fat and calories as they once were. Many are now more motivated to purchase products they deem to be more closely aligned with health and well-being without compromising taste. The need of the hour is to innovate using global advances in food technology and provide the consumer with better options. Along with taste, customers do expect to consume products that are affordable but are of high quality and readily available.
Snack-o-aholic started during the first lockdown from the home kitchen of Ujjwala Karthik as a passion for cooking and to tap the healthy munchie's market.
Promoting mindful eating and providing the food's nutritional value, Snack-o-aholic is creating a sense of acceptance for healthy munchies. The company has outgrown itself, and now they have a proper unit that is expanded in different cities. "At Snack-o-aholic, we are passionate about providing healthy, quality, and delicious snacks round the clock”, speaks Ujjwala Karthik, Founder.
Baked to Perfection with Lots of Love
Snack-o-aholic promotes a healthy style of enjoying freshly made batch-wise snacks and ensuring that its customers' cravings meet their healthy living standards. The company offers snacks with no maida, preservatives, artificial flavors, or colors, and are non-fried. They focus on the right blend of ingredients and offer essential healthy food options without compromising taste.
Snack-o-aholic offers tiffin box snacks, fitness snacks, gluten-free snacks, guilt-free snacks, maternity snacks, midnight snacks, old-age snacks, on-the-go snacks, protein snacks, vegan snacks, and gift hampers. “We believe in using natural ingredients to create age-appropriate foods that allow everyone to experience new taste and texture”, says Ujjwala.
Snack-o-aholic continues to make a mark in the snack industry with its innovative and nutritious snacks. It is introducing a new snack to the market, something that hasn’t yet been done by other players in the market, placing Snack-o-aholic ahead of its competitors in this league. The product is a 'pocket snack' that can easily fit into one’s pocket, and comes in cute tiny box packaging.
It is affordable, easy to carry and eat on the go, and guilt-free since it prevents overeating. The company prepares its snacks from fresh farm ingredients and offers its customers high-quality, healthy snacks at an affordable price with good packaging.
Snack-o-aholic aims to be cherished by people for its healthy, quality, & delicious munchies
Run by a team of women, Snack-o-aholic is serving its customer the best quality healthy snacks and offering a whole range of new snacks with Indianised touch in the market. Ujjwala is encouraging more women to become entrepreneurs and giving empowerment to rural women and considers this as the actual growth of Snack-o-aholic. The firm religiously follows back on the feedback from the customer and considers it an essential factor for its growth.
For the future, Snack-o-aholic is working towards opportunities to spread nationally and internationally and is concentrating on ‘Grab and Go’ and ‘Go mobile’ (Mobile friendly website).
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