The product design and development services market size is valued at $9.4 billion in 2023 and is anticipated to exhibit a compound annual growth rate (CAGR) of 12.5 percent from 2024 to 2030. New standards and regulations, the need to reduce cost and innovate the products quickly, as well as increasing demand for quality products are some of the major factors driving the growth. Majority of players in this arena still rely on conventional product designs, which no longer suffice in the swiftly evolving design and development landscape.
There is a desperate need of tailor made designs in the market, with a 360-degree solution to tackle client’s difficulties. Naugrah Design Lab has made a name for itself as a forward-looking enterprise that collaborates closely with its clientele to grasp their precise requisites, providing customized and scalable product design and development services that optimize operations and bolster productivity.
Naugrah Design Lab was established in 2019 with an aim to work on innovative ideas, designs and problem centric solutions. The firm works on varied range of areas, right from product styling to developing complex process machinery. Located in Bengaluru, Naugrah Design Lab is proficient in design thinking methodology and 3D printing technology. The company has been providing designing and prototyping services to various innovative startups and companies globally in a very fast, economic and optimized timeline.
“Our magic lies in these multi-disciplinary teams working together, imagining remarkable solutions and making them a reality”, says Sumit Lakhera, Managing Director.
Efficient Products in Lower Turn Around Time
Naugrah Design Lab also assists its clients in setting up plant and machinery for their production. Naugrah Design Lab is experienced in mass production techniques. The company assists and helps its clients from individual prototype production to custom volume production. The company is currently active in sectors of e-mobility, green tech, smart education, bio-tech, defense, agriculture and other fields. Naugrah Design Lab has recently designed Automatic Seedball making Machine which can produce consistent shape and volume of seedballs. It has the capacity to produce over 20,000 balls per day. Recently, the company has supplied and installed this machine for one of its clients in California, USA.
Naugrah Design Lab is open for collaboration with manufacturing industries to develop new products which are based around innovation and are IP based. The company generates ideas, create vision concepts, focuses on research & development as well as develops prototypes. With advanced manufacturing technology and a highly skilled team, Naugrah Design Lab has always maintained an excellent competitive advantage. The company customizes its manufacturing services to meet the specific product design needs of clients. Their business model is based upon providing a cost-effective solution that benefits customers at all stages of their product development. Their greatest asset is their customer base, which has grown rapidly through customer’s word-of-mouth across the country.
As an emerging product design and development firm, Naugrah Design Lab is also a community of designers, researchers, engineers & developers, who work to create positive change through design
Today, Naugrah Design Lab is considered as a multidisciplinary, eclectic group working in the overlap of technology, business and users to create truly remarkable user experience. The company has a huge clientele that consists of reputed players like Tata Technologies, Sensio, Seedles, Ariano, Shivayu Aerospace, Devic Earth and so on. Their approach has always been towards human centred design, putting the user in the centre of everything they do and they aim to continue the same in the future as well. It helps them ensure that their solutions are built for adoption, and are driven by true user value. Moving forward, the company strives to create remarkable solutions that don’t just deliver functional results, but also elicit emotions.
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