Startups that manufacture products from bamboo are a dynamic and innovative sector with great growth potential. By harnessing the unique properties of bamboo, these startups are creating sustainable alternatives to conventional products, contributing to environmental protection and promoting economic development. The weighted blanket industry faces the challenge of maintaining consistent material quality, adhering to strict safety standards, and differentiating products in a crowded market.
As the industry evolves, bamboo will become an integral part of the global shift towards a more sustainable future. Based in Rajasthan, Mysa Sleep is a company on a mission to help everyone sleep better. The company offers a range of products designed to give its customers the rest they want while keeping them comfortable and stress-free.
Ritu Singhal, Partner
The weighted blanket industry faces the challenge of maintaining consistent material quality and adhering to strict safety standards.
Mysa Sleep addresses these challenges by using high-quality, non-toxic, and hypoallergenic materials such as cotton, Tencel, bamboo, and microfiber. While many companies rely on conventional fabrics, Mysa Sleep sets itself apart by incorporating Tencel and bamboo, which are less commonly used but offer superior quality and sustainability.
This commitment to premium materials ensures greater comfort and safety for its customers. Additionally, unlike the usual five layers found in most weighted blankets, Mysa Sleep's weighted blankets feature a unique seven-layer construction. This innovative approach, combined with strict quality controls, ensures greater durability and distinguishes the company in the market.
Unmatched Comfort
Mysa Sleep weighted blankets feature a meticulously crafted seven-layer design that enhances durability, comfort, and safety. The layers include outer fabric options like Tencel, bamboo, cotton, or microfiber, each offering unique benefits such as breathability and antibacterial properties. Additional non-glue padding layers prevent bead leakage, while polyester padding layers provide cushioning and structural integrity.
"Our blankets are made with Oeko-Tex-certified fabrics and Lenzing-certified Tencel, ensuring they meet stringent safety and environmental standards. This commitment to quality and sustainability sets Mysa Sleep apart, providing customers with a premium weighted blanket experience," says Sangeeta Saboo, Partner, Mysa Sleep.
Mysa Sleep's weighted blankets are grounded in the science of deep touch pressure, evoking the comfort of heavy blankets from the past. This pressure stimulates the release of serotonin and dopamine in the brain, which then convert into melatonin, promoting faster and more restful sleep. By utilizing sustainable fabrics and high-quality, carbon-free glass beads, the company minimizes its ecological footprint.
Additionally, Mysa Sleep repurposes fabric waste into scrunchies, ensuring no material goes to waste. Leftover materials from blanket manufacturing are used to create pillows for those in need, striving to achieve zero waste and contribute positively to both the community and the planet.
Affordable & High-Quality
While weighted blankets have been popular worldwide for some time, they were often priced exorbitantly in the Indian market. “Recognizing this gap, we set out to democratize access to weighted blankets by offering affordable yet high-quality options. Our range includes both premium and budget-friendly blankets, ensuring that everyone, regardless of their budget, can experience the benefits of weighted blankets”, adds Ritu Singhal, Partner, Mysa Sleep.
Additionally, the firm also prioritizes customer feedback and strives for continuous improvement, often customizing its products based on customer preferences and needs. The company’s dedication to affordability, quality, and customer satisfaction sets it apart in this nascent market, as it aims to make the comfort and therapeutic benefits of weighted blankets accessible to all in India.
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