Packaging is at the heart of a product when it comes to consumer goods. A visual attraction is compulsory for marketing it on public forums. However when it comes to food products, hygiene is the added necessity that ought to be maintained. Industrial grade food packaging industry is an integral part of the food industry. Protective packaging to maintain the integrity is a deciding factor for sales of any packed food product available in the market.
Jagannath Packaging is a flexible packaging company that manufactures flexible packaging material using Rotogravure technology. Rotogravure printing is the best choice to print millions of impressions. The finished product is more attractive as it has many bright colours with high gloss and the images are clear as it has high colour strength. “We have positioned ourselves as a potential supplier in food industry packaging solutions and cater to the clients for the required solutions across various food products, especially, Biscuits, snacks, Confectionary, groceries, icecreams, packaged food and many others,” says Aruna Vakulabharanam, Managing Partner, Jagannath Packaging.
Advanced Packaging Process
Rotogravure printing has an important role
in the packaging industry as it has many benefits. This is a direct printing process as the image that is engraved on the cylinder is directly engraved or printed to the substrate to provide proper ink lay down. It increases the efficiency and look of the finished product as it can easily achieve sharp image contrast with different depths on printing cylinder. The cost of cylinders is high initially, but they can be made economical by using the cylinders for long runs. “We collaborate with the clients from the inception of the product idea, design theme finalization approvals, production and go to market, a great value proposition for its clients business. With this approach we mitigate various challenges faced by the client at various stages throughout the life cycle of the product packaging,” states Aruna.
We have positioned ourselves as a potential supplier in food industry packaging solutions and cater the required solutions by the clients for various food products
The company is working with several clients as of now that include Sumo Biscuits and Delicious among several others. Both the companies have been in the food industry for decades and have a name in their line of goods. Clients have expressed their satisfaction on Jagannath Packaging deliveries which has been constantly providing support to clients’ growth.
The Road Ahead
Jagannath packaging aims to achieve the highest customer satisfaction every time, along with repeat customers. They hope to achieve sales targets on or before time lines and build an increased customer base in India and Abroad.
It is a known fact that Printing and Packaging Industry is a man’s world and for a woman to establish in a short period of time is something Aruna takes pride in with the support she got from her family friends and other Industry bodies. Speaking about the future of the company the Managing Partner concludes, “In the coming five years, we would like to achieve more number of orders, new and many customers, high volumes of tonnage, sales revenue growth and creation of job opportunities to many people and achieve the highest standards in all the aspects.”
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