The market for project management consultancy (PMC) in India has seen significant growth and is estimated at $341.60 billion in 2024, and is expected to reach $430.82 billion by 2029, at a CAGR of 4.75 percent during the forecast period (2024-2029) as per Mordor Intelligence reports. The evolving industry views this sector as a crucial tool. Traditionally, large-scale construction projects with high complexity primarily employed PMCs. However, with the increase in the Floor Space Index (FSI), developers are now able to construct skyscraper buildings, which introduce new levels of complexity. Previously, developers would simply hire a contractor or an RCC consultant for their construction needs. But now, the need to coordinate among various consultants, vendors, and contractors necessitates the expertise of a PMC. This allows developers to focus on their core business objectives while leaving the technical aspects to specialists. Having been in this industry for the last three years, Primacon has witnessed the landscape changing, with more developers recognizing the value and becoming more open to engaging PMCs.
Primacon is a premier project management consultancy for real estate developers, industrialists, and institutions, specializing in delivering construction projects with the highest quality and safety standards. The firm manages every aspect of project delivery, from initiation to closeout, always prioritizing the client's best interests and adding value at every stage. Founded and led by Tarun Narang (CEO), the firm's technical team comprises experienced construction management professionals and civil engineers. The team has successfully managed and delivered large-scale mixed-use projects across India, serving in roles such as Project Head, Planning Head, Contract Manager, and Senior Civil Engineer. Primacon is committed to providing exceptional project management consulting services, ensuring efficient, safe, and high-standard completion of construction projects.
"Clients often face challenges when engaging PMCs, including a lack of awareness about PMC services, trust issues regarding project financials, and financial concerns. To address these challenges, the firm educates clients about PMC benefits and services, ensuring transparency about project costs and financial requirements. It maintains proactive communication with regular updates and detailed reports, fostering trust and preventing surprises. By being upfront and consistently communicative, the firm builds strong client relationships, ensuring successful project delivery and client satisfaction", emphasizes Tarun.
Ensuring Quality & Efficiency at Every Stage
Primacon manages every aspect of project delivery, from initiation to closeout, keeping the client's best interests at the forefront and providing value at every level of the project delivery journey. It offers services across three main verticals: pre-construction, construction phase, and post-construction. During the pre-construction phase, the company develops the project's preliminary budget and establishes a comprehensive baseline schedule. To ensure high-quality construction, design management entails coordinating and valuing engineering with various consultants. Primacon collaborates with the client to oversee tendering and the appointment of contractors, consultants, and vendors. Additionally, the firm’s experts provide advanced value engineering services to optimize project efficiency and cost-effectiveness.
Similarly, the firm manages the construction phase by appointing a site engineer when needed and systematically handling site management. Project planning, logistics, and risk management are integral parts of this process. Detailed project estimates are prepared, and periodic meetings with stakeholders ensure effective communication. Comprehensive documentation and reporting are maintained throughout the project. Finally, Primacon provides post-construction services, addressing snag lists and maintenance needs.
Nevertheless, Primacon identified early on that the traditional PMC model, where a single consultant handles the entire project, was inadequate. Recognizing the diverse skill sets needed at different project stages, the company assembled a team with varied expertise under one roof. They mapped the local geography for contractors and consultants (e.g., RCC architects, firefighting, MEP, landscaping) and created a comprehensive database of these professionals and material vendors. This allows the firm to match the right contractor to each project efficiently.
“We collaborate with local engineering colleges to recruit competent engineers. By conducting rigorous quality testing of materials and maintaining continuous safety audits and toolbox talks on-site, we use modern, locally developed construction management software tailored to address specific regional challenges. By combining these strategies, the firm has positioned itself as a one-stop solution for delivering construction projects with superior quality and safety standards”, says Tarun.
Primacon is committed to providing exceptional project management consulting services, ensuring efficient, safe & high-standard completion of construction projects
Technical Expertise for Quality Assurance
Primacon's team comprises of highly qualified construction management professionals and civil engineers with extensive experience in various construction projects globally and locally. This diverse exposure enables the firm to offer a wealth of expertise under one roof. With a focus on facilitating mutually beneficial deals and growth opportunities for all stakeholders, the firm's experts specialize in design management, contract management, safety, quality planning, project financials, and execution.
In instances where project requirements extend beyond the conventional scope, the team is adept at providing tailored solutions to meet developers' needs effectively. To ensure quality delivery and project sustainability, Primacon implements rigorous quality standards and procedures. It meticulously maps local vendors who provide quality materials and conducts thorough testing to verify compliance. The firm scrutinizes every aspect, from materials to scaffolding and shuttering, to ensure adherence to the highest quality standards.
In terms of sustainability, Primacon adheres to local sustainability norms and offers sustainable solutions upon client approval. These solutions may include implementing solar energy systems, creating green buildings, or obtaining LEED accreditation, depending on the client's preferences and project requirements. By integrating sustainability practices into project execution, Primacon ensures environmentally conscious and future-proof construction projects.
Research & Development Capabilities & Future Plans
Primacon's R&D is focused on keeping up with construction trends and ensuring the adaptability of new technologies. The firm analyzes the implementation results of these technologies at various sites and upskill local manpower for efficient adoption. It has developed a detailed database of vendors, contractors, and consultants, assessing their work history, financial strength, and capabilities to ensure reliable partnerships. Plans include expanding R&D through collaborations with local universities and establishing a dedicated division. Conclusively, Primacon has a clear future roadmap focused on refining and expanding its services. After overcoming initial challenges, the firm now aims to fine-tune its offerings, maintain and upgrade its database, and streamline its operations. The goal is to identify additional areas where the firm can add value to projects and bridge the gap between industry-required skills and those taught in universities.
“Over the next five years, we aim to extend services to the Industrial Belt in Mumbai and beyond, prioritizing service quality and industry support over immediate financial goals. By focusing on these strategic areas, the firm is committed to delivering exceptional project management consulting services and staying at the forefront of industry trends”, sums up Tarun.
Tarun Narang, Founder & CEO, Primacon
Primacon has grown from a local startup to a recognized player in project management consulting (PMC). Initially perceived as limited to single consultants, the firm introduced multidisciplinary skills under one roof, addressing projects from inception to closeout. This innovative approach has led to steady revenue growth and positive financial health since the beginning. The firm strategically expanded from its local base, securing projects beyond its initial area. As developers increasingly value Primacon’s ability to manage technical and construction aspects, allowing them to focus on finances and marketing, business opportunities have expanded, driven by positive word-of-mouth and a growing client base.