With the adeptness of the digital industry, the industry for Disposable Plastics Cups and Containers has emerged as one of the most essential sectors in India and has grown rapidly in recent years around the world, with the printing industry providing significant support. There has been an increasing growth in high-quality packaging and also a greater demand for high-quality decoration of product packaging owing to the evolving culture of Supermarkets and Malls which have driven the demand for packaged products. The concept of Supermarkets and Malls has gained greater acceptance amongst the Indian population over recent years with an emerging growth of people now opting for packaged products that include Groceries, Dairy Products, Snack Foods, Fruits, and Vegetables from Supermarkets and Malls as a single point source rather than from individual shops and vendors. Also, because of quality assurance and competitive prices, this has been fuelled by the entry of mega business houses in the retail sector.
Today, packaging is more than just wrapping an object; in a world flooded with ubiquitous and existing brands from various industries, packaging, and its design as well as decoration have a unique impact on one's sales and profits by providing detailed information on the price, quality, quantity, usage, ingredients, and features of the products. Corporate Customers expect high-quality packaging, labeling, and decoration to enhance their products making them more aesthetically attractive to consumers at same time trying to keep the packaging, labeling, and decoration costs as low as possible.
Hyden Packaging is one such prominent player with a proven track record of 36years of experience in this space. Care, Dedication, and Precision, these three words have always defined the Hyden manufacturing philosophy since its inception in 1986. The strength of the company lies in the fact that all segments related to machine manufacture are in-house, with a Machine Design Center, a quality Machine Shop, Sheet-metal Fabrication, and a Control Systems Division. This allows Hyden to rely less on third-party suppliers and vendors, allowing the company to provide quick and efficient after-sales support. This is administered by a team of highly experienced Engineers with expertise in Machine Design, Control Systems, and Mechatronics.
Pramod Jayakar, Managing Director at Hyden Packaging adds “We do not believe that technology or knowledge can ever be finite, so we
constantly upgrade and improve our design in order to provide the best practical solution to our customers' needs". Hyden has always had an ongoing strategy that evolves to keep up with international trends, and international quality, and to keep its machine prices significantly lower than the costs involved in setting up equipment imported from a foreign country. This gives its customers an advantage over those who install imported machinery. Technology and its machines are also constantly evolving to improve decoration quality and production speeds.
State-of-the-art Manufacturing Facility
Hyden has a machine manufacturing facility that is integrated. For machine design, component design, and drafting, its Machine Design Center employs cutting-edge CAD/CAM software. The machine shop has CNC vertical machining centers with 4-axis capability, and its vendors are equipped with advanced technology such as CNC turning centers, laser and water jet cutting, and other facilities to supply the firm with high-quality machine components. Hyden has always believed in manufacturing high-quality machines, thereby providing its customers with an indigenous option to the equipment they would otherwise have to import, and has thus gained a solid reputation for machine quality as well as maintenance support. Today, Hyden can proudly and factually claims that it is the top manufacturer of Dry Offset printing machines for disposable containers in India.
The satisfaction of all Hyden Customers is evident in the fact that the majority of its Customers have multiple installations of its machines, and repeat orders can only come in as a result of the buyer's satisfaction. This satisfaction is ensured by the company's quality machine build and responsive and quick after-sales support. Its after-sales support allows customers to contact the company at any odd hour if they require assistance. “We employ a professional approach with modern manufacturing facilities, which distinguishes Hyden from competitors who prioritize commercial gain over quality and after-sales service", signifies Pramod Jayakar.
The Expansion Journey
The industry was in its infancy when Hyden Packaging entered the segment of manufacturing printing machines for the decoration of plastic disposable containers. But since there were so few companies manufacturing disposable plastic containers, sales and growth were hampered. The demand for plastic disposable containers evolved and continued to grow beginning in the year 2000, and Hyden has since made steady progress. Its technology evolved from a basic 4-color press to high-quality, high-speed 4- and 6-color presses capable of printing at speeds of up to 250 cups per minute.
The company then progressed to eight color presses with printing speeds of up to 400 cups per minute and is now the country's market leader in this technology. Its customers are spread across India, and over the last decade, the company has also regularly participated in international exhibitions, which has given Hyden a good export opportunity, allowing it to now do business in African, Arab, and Asian countries, as well as South America and Russia.
Hyden employs a professional approach with modern manufacturing facilities, which distinguishes it from competitors who prioritize commercial gain over quality & after-sales service
Hyden is currently experiencing a surge in demand for disposable plastic containers used for dairy and food packaging and is expanding its manufacturing capabilities. With the increasing entry of reputed foreign FMCG brands into India, this market should steadily grow. The firm has also diversified into the manufacture of high-speed Slitting and Inspection machines used by the label manufacturing industry and has a steady sale of these machines. Hyden is in the process of developing a high-productivity Blow Molding machine for small bottles. Manned with experienced engineers and machine builders, Hyden looks towards diversification as its future roadmap.