India's iron castings market is experiencing unprecedented growth, fueled by the booming automotive and industrial sectors. With ferrous castings comprising almost 70 percent of this demand, the need for reliable, high-quality suppliers is more critical than ever. Enter Shanthala Spherocast, a Shivamogga, Karnataka-based leader in the industry with nearly four decades of expertise. Known for its commitment to quality, innovative solutions, and customer-centric approach, Shanthala is not just keeping pace with market demands but setting new standards for excellence and sustainability in ferrous castings.
Clients seeking ferrous castings often face challenges related to quality, technical specifications, and cost-efficiency. Shanthala prides itself on maintaining transparency, commitment to quality, and continuous technological upgrades. This proactive stance includes creating capacity ahead of demand, ensuring that they can meet client needs promptly and efficiently.
Shanthala is located in Shivamogga and despite being away from the industrial corridors, has a significant competitive advantage. The company leveraged lower operational costs to offer price-competitive solutions, appealing to clients who required intricate and high-quality castings that others could not provide. "However, we didn't have a ready workforce here because Shivamogga was just getting industrialized. It was challenging to recruit local people and train them to meet our needs, but our industry-experienced promoters succeeded in developing a skilled workforce”, highlights D. S. Chandrashekar, Vice-Chairman at Shanthala and President for The Institute of Indian Foundrymen, Kolkata.
Shanthala supports customers in optimizing the component design and excels in developing part and manufacturing processes as per customer requirement. This collaborative approach ensures that client specifications are met with precision, allowing for seamless integration of their designs into the production process.
Shanthala’s ability to develop complex and intricate items that other foundries refuse has become a unique selling proposition, particularly in mid-volume, intricate and high mix part manufacturing. “We have developed almost 5,000 different items so far, along with various import substitutes, which underscores our technical prowess and adaptability as a foundry and machine shop”, adds Chandrashekar.
Sustainability, though a recent focus for Shanthala, is becoming increasingly integrated into their operations. The company employs the green sand process, reusing 95 percent of the sand, and is exploring further sand reclamation and utilization in brick manufacturing. This not only reduces waste but also opens additional business avenues. Moreover, Shanthala recycles scrap materials for further melting, showcasing a commitment to reducing the environmental footprint. Also, Shanthala is taking the necessary initiatives to evolve to a Green Company in the coming years.
Shanthala’s ability to develop complex & intricate parts that other companies refuse has become a unique selling proposition, particularly in mid-volume, intricate & high mix part manufacturing
Shanthala generates leads through digital marketing, word of mouth, and strategic marketing and supports the conversion of these leads into sales opportunities by a detailed costing and technical feasibility study, ISO systems, and stringent quality control measures. This systematic approach ensures high-quality outcomes and strong client relationships.
Founded in 1984 by technocrats S. Rudre Gowda and G. S. Yogeshkumar, Shanthala Spherocast has overcome numerous challenges to become a trusted name in the industry. Their unwavering focus on quality, transparency, and customer satisfaction has earned them a loyal client base, comprising 80 percent multinationals. The company’s low attrition rate of around 3 percent and dedicated workforce further highlight its strong organizational culture and employee engagement.
Shanthala now aims to triple its growth in the next five years by focusing on special alloys, critical machining, and assembly operations. The company envisions becoming a one-stop engineering solution provider, integrating various ferrous castings, and expanding into other materials. This strategic diversification is set to enhance margins and meet the evolving needs of the market.
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