In the significant advances that India made in agriculture in the last four decades, the role of seed sector has been substantial. The evolution of seed industry has led to a parallel growth in agricultural productivity. But catering to the varied needs of farmers is still a challenge due to the effects of climate change, every individual farmer’s seed expectation is different. The main reason behind this problem is the lack of investment in Research & Development.
Rasi Seeds is a leading Indian agriculture company that specializes in producing quality hybrid seeds. The company is known for providing customised solutions according to the specific needs of farmers. They focus constantly on their Research & Development. Rasi Seeds develops & deliver tailor made seeds for every micro-environment keeping in mind about the individual needs of farmers. The company understands each individual farmer’s unique requirements and hence delivers smart seeds that can earn sustained profit for every grower. The team of scientists and technologists working at Rasi leverage their immense Germplasm strength to meet the current and future needs of farmers.
Improving the lives of farmers
The company also provides after- sales services to its customers and has a robust CRM system in place. Thousands of their trade partners help them in delivering the Quality Seeds to every farmer. For over four decades of service, Rasi Seeds has improved the lives of millions of
farmers. The company’s seeds are sown in a herculean area of over 6.5 Million acres of farm land.
The team working at Rasi Seeds has always believed in adopting latest technologies and appropriate agronomy for delivering better yields. The company creates seeds of required attribute along with in-built biotic and abiotic stress resistance that suit varying agro climatic conditions with the help of advanced genetic engineering and breeding technologies.
As Rasi Seeds adopts latest technologies for delivering better yields, more farmers around the country have started using their products. The company possesses production farms across the country to cater to the demand of Indian farmers. The company has also launched different types of programs to spread the awareness among farmers living in remote areas. Rasi Mitra is one of the unique programs launched by Rasi Seeds in 2014 for the bettering the ROI of the farmers and sustained profitability of the growers. This program offers personalised knowledge transfer to farmers who have further capacity to transfer it to larger society for better agricultural output. Over 10,000 farmers have enrolled to this program.
“Today we deliver standard world class product and also we are giving wonderful service to the farmers as a follow up. We want to establish ourselves as a local leader & Global competitor”. Dr.M.Ramasami, Chairman Rasi Seeds (P) Ltd.
Rasi Seeds develops & deliver tailor made seeds for every micro-environment keeping in mind about the individual needs of farmers
“Rasi not only breeding excellence with genetics but also with human resources. As they say you don’t build a business, you build the people and is the people who build the business. Hence, we create an ideal platform for the individuals to unleash their potential. I strongly believe that this diversified talented self-motivated group of individuals is the strength of the organisation. Mr. Rajendran Ramasami, Managing Director Rasi Seeds (P) Ltd.
The team at Rasi Seeds does continuous voluntary farm visit to provide need-based recommendation to the farmers. They suggest the suitable hybrids based on soil, water, growing conditions and other agro-climatic conditions. Rasi Seeds is looking forward to play an important role in improving the farm yield that in turn delivers significant economic benefits to the stake holders through the use of Biotechnological approaches and Conventional Breeding methods. The company believes that through deploying the most advanced technologies in plant breeding, the lives of farmers can be improved significantly.
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