The Indian agriculture industry is growing at a rate of 3.5- 4 percent; looking forward, IMARC Group expects the market to reach Rs.142,280 billion by 2027, exhibiting a growth rate (CAGR) of 12.3 percent during 2022, as it is a big attraction for the global seed industry with immense growth potential. India is an agricultural country with 58 percent of people depending on agriculture and is the second biggest hub for vegetable seed production. The growing population and the availability of rich arable lands and various agro-climatic zones in India are vital factors that positively influence the market.
In addition, the commercialization of agriculture and the active collaboration of private and public sectors are propelling the growth of the seed industry in the country. Various opportunities provided by the Government of India (GoI) to encourage farmers and breeders create a positive outlook for the market. Founded in October 2004, Noble Seeds provides innovative and quality seeds to the farming community. It is India's fastest-growing vegetable seeds company with a pan-India presence.
Advancements in seed technologies have increased agricultural productivity and helped tackle significant challenges. However, emerging global challenges like climate change, pest
resistance, herbicide tolerance, higher costs to R&D, and supply chain disruptions have made the seed industry face a challenging future. The prolonged COVID-19 pandemic has provided challenges and opportunities for seed companies to emphasize sustainable, innovative approaches for long-term profitability. Noble Seeds' rich experience and promising product pipeline have positioned it to become a premium Indian vegetable seed brand. It has successfully improved farming income in the past Eighteen years and is now a trusted brand among Indian vegetable farmers. "In the market, we are regarded as a clean and most trustable company and appreciated by farming as well as the channel partners", speaks Lakshmi N. M., Managing Director, Noble Seeds.
Noble Seed offers only vegetable seeds and deals with 11 crops and 130 varieties, and the main focus in breeding are Tropical cauliflowers, Radish, Tomato, Hot pepper, watermelon, okra, Gourds, and cucumber. Noble Seeds is known for its unique product range Viz., All YEAR-ROUND cauliflowers (Happy, Silver Moon, and Anita), Watermelons (Krishna, Daksha), Hot peppers- (Sunheri, Apsara, Sindhoora), and many more. Noble Seed's professional team offers contract breeding, custom seed production, and project-based breeding for Indian and international brands. "Noble Seeds is built with a culture of quality mindset so that all processes and systems are regularly managed to ensure delivery", says Lakshmi N. M.
Noble Seed's sales and marketing team supports more than 600 pan- India channel partners. Its human resource policies of talent recruitment and development are tuned for optimal performance and accelerate employees' professional growth. Many global seed research organizations partner with Noble Seeds to conduct field studies and generate accurate and reliable results. Noble seed researchers regularly publish articles in prestigious scientific journals. The company is a member of many National and International seed forums and has been recognized by DSIR (Department of Scientific and Industrial Research).
Noble Seeds is built with a culture of quality mindset so that all processes and systems are regularly managed to ensure delivery
Noble seeds expect to be in the 'Top 5 companies in India by 2030' in numbers, as they will focus on Research and invest more in the coming years. Further, they aim to support the Marker lab, Phyto Pathology lab, and Biotech lab and acquire land in Bengaluru to house all research operations in one place. "We want to see Noble as one of the leading Hot Pepper brands in India", concludes Lakshmi N. M.
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