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In the modern era, herbs and herbal products have become increasingly popular among global consumers. As per World Health Organization (WHO), 80 percent of the world population presently uses herbal medicine for some aspect of primary health care. India being the hub of natural herbs, has also witnessed an increased demand for herbal extracts. That being said, it is important to underline that standardization of the herbal extract still remains a daunting challenge for the Indian herbal extract suppliers. A study titled, Standardization and Evaluation of Herbal Drugs state that in an extensive range, the acceptability of Ayurveda and natural extracts developed in India is a major problem due to lack of standardization techniques.
This is where KV Naturals is making a difference by delivering only standardized and certified herba extracts. The long list of certifications that the firm has acquired till date proves its competency in this field. Today, the facility of KV naturals is accredited with ISO 22000:2018, FSSAI, HACCP, COSMOS, Organic, and Kosher Certification, thus turning the firm into a key player in the Herbal extract segment, not only in the domestic market but also in the global domain.
Moreover, the firm sources its products directly from the farmers, to ensure that only quality products are procured. Also, VK Naturals buys the raw materials from natural sources under the Nagoya protocol (Access benefit sharing). The transparency in the business dealings of KV Naturals helps the buyers to see its procurement process before they even decide to collaborate.
Haldurai Rajesh, Director, KV Naturals, says, “K V
Naturals has established its name as a reliable supplier of Standardized Herbal extracts, Organic Extracts and Cosmetic ingredients in the market. Each and every product is welltested by our quality analysts before purchasing and packaging to ensure that clients get nothing less than the best from us”.
Ready-To-Use Products
The product portfolio of the firm is subdivided into Reference standards (Natural markers) and its analogs based on activity and standardized extracts, branded ingredients supported by clinical data, and natural cosmetics under the brand NEUVA Cosmetics. “Our recent ingredient NeuvaChiol[Bakuchiol 99 percent] has been promoted into the natural cosmetic sector as a flagship product.
With patented the process, we have replaced the existing, available market Bakuchiol products with better purity and activity apart from regular conventional alcohol process", states Rajesh. To enhance the bio availability of herb powders the firm has come up with a Fermented range of products with an exclusive process to reduce the anti-nutrition factors of Raw herbs. The products delivered by KV Naturals are ready to use products, complying with all the contaminants which are placed in regular conventional Raw herbs.
State-Of-The-Art Manufacturing Facility
K V Naturals has set up a State of the- Art manufacturing facility at Mahadevpur, Bibbinagar, Hyderabad. The dedicated manufacturing facility of the firm specializes in manufacturing Natural colors, Nutraceuticals, Herbal Extracts, Natural Cosmetics, and other fruit spray-dried powders.
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Haldurai Rajesh, Director
The total operation of KV Naturals is backed by a fully equipped pilot plant, R&D, Analytical, and Logistics departments. “Our facility is awarded GMP certification by the Department of AYUSH, Government of India and registered with the US Food & Drugs Administration (USFDA) under Anti Bio terrorism Act and also a Member of Pharmaceutical Export Promotion Council, India", points out Technical Director Dr Vijay Kumar.
Future Outlook
With a team of highly qualified professionals possessing vast academic, industrial and marketing experience, in the future KV Naturals is set to be a key player in producing quality and cost-effective products.
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