As organic produce is getting popular, Bio pesticides Market is rapidly expanding due to factors related to greater environmental and health awareness and regulatory pressure and retailer demands. In recent years, according to a data presented by the Union Ministry of Agriculture, between 2010–2011 and 2019-2020, the allIndia consumption of biopesticides increased (by 23 percent).The global market is projected to grow from USD 3.0 billion in 2018 to USD 6.4 billion by 2023. Consequently, over the last few years, biopesticides have attracted global attention as a safer pest control strategy for incorporation into Integrated Pest Management (IPM) programmes. Besides, in the last decade, adoption of IPM programmes has significantly enhanced pest management practices.
Reliability on chemical pesticides by farmers is still higher than expected. It is their perception towards bio pesticides as lower and variable efficacy and shorter persistence. Another inhibition is greater dependence on environmental conditions on the part of end users. Similar to the concept of Ayurveda, Bio pesticides can be slower acting meaning they are better for preventative measures as opposed to a curative method. Furthermore Biopesticides require knowledgeintensive management systems to develop and use them effectively.
“KVAT has been a dominating player in the Bio pesticides market since few years, with continuous innovations and our extensive range of organic solutions for farming needs (from organic nutrient management to pest and disease management to post harvest solutions) we continue to grow at 35 percent each year. Approximately 45 percent of our revenue comes from export and we currently have footprints in - Middle east, South America, Africa, Asia and Europe”, states Sameer Chotai, Managing Director, Krishna Valley Agrotech.
Living up to Expectations
Many biopesticides are not considered acceptable by growers, because they are evaluated for their immediate impact on pests as they are expected
to perform like chemical pesticides. At KVAT, they have well meet the expectations by formulating Second Generation of organic pesticides. With an extensive in-house R&D (DSIR approved) team they have developed unique Nano formulations from active ingredients based on microorganisms such as bacteria, viruses, fungi, nematodes or naturally-occurring substances, including plant extracts and semi-chemicals (e.g. insect pheromones).
A solid foundation of continuous research at KVAT has helped them develop unique Second Generation of products, which covers all the needs of organic growers. These products are certified by Ecocert on regular basis for organic farming. Furthermore, the products have positively impacted growers by delivering results in a very short period of its application, and wining their confidence. In a very short span KVAT is a ISO 9001 & GMP certified company.
“We manufacture Organic solutions for modern farming needs, which includes; (organic nutrient management to pest & disease management, to post harvest solutions). Company is known for its innovative Nano technology products, which starts showing precipitable results in 24 to 36 hrs. In most of the markets company is recognised by our products brands like – Bio-k, Bio-Sil, No Nots, Powdery Fighter & Reborn which are quite innovative in their mode of action. Our animal feed business consist of Manufacturing - laboratory animal feed, Poultry and cattle feed.
Our lab animal feed plant, is built on a state of the art technology with a unique concept of radio frequency (RF) dryer, Which gives us a comparative advantage over other players by achieving minimum of a 3 log kill of bacteria in our feed without damaging the feed nutrition. This is our biggest USP for a quality conscience end users. In continuation to the Animal feed business, we are also the exclusive distributors for horse feed and supplements for the premium manufacturers of equine feed – (Belgium) and supplements (TRM Ireland) for SAARC countries”, mentions Ms Shruti Lunkad Chotai, CFO.
The company is known for its innovative Nano technology products, which starts showing precipitable results in 24 to 36 hrs
“We have been associated with the feed industry for some time, hence it was the next logical vertical expansion to venture into feed supplements. This business is a Joint venture with a South African company with an objective to address the need of Indian & Asian markets. In this company we manufacture range of non-nutritive and some nutritional products for animal health”, adds she.
Looking at the Future
Different verticals of KVAT are strategized in such a way that we are able to expand their wings globally and expand horizons. They are continually upgrading products and R&D centres in order to cater to the ever evolving market and its demand. Their primary focus in crop science is forward integration. The company is working on a trail contract farming model where in they buy back the organic produce of farmers and supply the same to Indian and international markets. This way the farmers are encouraged to produce organic fruits and vegetables with assured buyers/ markets and better income.
“Currently, we are number one supplier of feed and supplements to all horse racing fraternity of India. Further we aim to expand into the dressage and show jumping markets as well”, concludes the MD.
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