The anti-counterfeit packaging industry has benefited from the changing legislative framework for preservation of authenticity of life-critical items, technological improvements in enhancing anti-theft measures, increased diversity in ongoing threat management and emphasizing the need for brand protection. In view of the above aspects, there is a need to develop an ecosystem, driven by consumers’ rights through appropriate anti-counterfeit policies that include penalizing offenders.
It is now imperative for packaging solution providers to adapt novel technologies and methods that help prevent inclusion of spurious, substandard, fake products and services in the supply chain logistics, enabling consumers with the requisite awareness and the choice of not selecting spurious products and services while choosing to not compromise their safety and well-being.
Galileo Innovations has developed various solutions to empower consumers with rightful and timely information about the products and services procured by them regularly without any apprehension of being cheated or forcing to accept sub-standard products and services by unscrupulous vendors.
In this regard, the company offers a comprehensive authentication service that includes patented technologies for detecting fake, duplicate and spurious products, ensuring 'Conclusive Proof of Ownership'. This is a first of its kind technology driven approach that the world has seen, to the best of our knowledge. These solutions are developed in-house, using devices and processes that have IP protection with necessary Patents in position. This pioneering effort could become the benchmark across the globe, when the benefits obvious to the brands, globally.
Currently, Galileo Innovations’ trademark service in the field of authentication, track, and trace encompasses security paper manufacturing, design and print services, custom security feature development, mobile application development, and implementation of end-to-end solutions.
“Our solutions define the basic need for the manufacturers desirous of protecting their produce with intuitively crafted multi-layered security features added with on-spot detection methods through custom developed devices, installed at vending or retail locations to verify manufacturer’s claims with automatic feedback system. Indigenously developed platform DIGIPHYCS enables seamless integration of authentic information with dynamically variable security features”, explains Sriram B.S, VP- Special Projects at Galileo Innovations.
Further, focused on substantial value addition to growing digital frameworks, a mobile app is made available to consumers which provides comprehensive TRACK & TRACE of genuinity of product and its information with notifications to all stakeholders, wherein, everyone can detect the origin to establish authentic or fake, in real-time, be it online or offline.
Implementing the proposed solution will significantly reduce the large number of disputes in consumer forums.
Ensuring Authenticity of Auto Components
"It is common knowledge that road accidents are frequent and are often fatal. More often than not, it is deduced that these incidents are caused due to installation of faulty or spurious sub-standard parts in automobiles. Galileo Innovations have developed a system which calls for applying counterfeit-proof, uniquely identifiable, Nano Particles on critical or high value components, that are visually verifiable, on the spot. These UID nano particles – invisible to the naked eye but read by using an eye-piece magnifier – are integrated with an inhouse developed, patented, tracking device branded as MAVISys – Multilayer Automotive Vehicle Information System," highlights Rishika K, VPStrategy & Operations.
The solution is custom designed for each client and it can be a valuable tool for the Auto Insurance Companies for asset protection and claims validation, as well as Transport Authorities and Law Enforcement Agencies.
The Future Roadmap
Galileo Innovations envisions to be a pioneer in offering innovative, novel solutions incorporating cutting-edge technologies to proliferate in the global markets. By virtue of adapting these solutions by the potential manufacturers and vendors, vast amount of valuable data would be generated that can be analyzed to derive high value digital content and operational intelligence. The founding members of the team visualize the resource pool to grow significantly in the coming days, comprising of industry experts and highly proficient academics to strengthen the constant R&D effort to add to the existing basket IP – Patents, Trademarks, Copyrights. All these initiatives are expected to exponentially increase the market capitalization, while continuing to deliver world-class, innovative, in-house designed, engineered, manufactured products and solutions to the identified target markets.
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