The agricultural micronutrients market is growing exponentially and is anticipated to rake in $5.4 billion by 2025, predict several market analysts. This growth is propelled by trends like rising food security awareness, WHO urging the consumption of fresh produce to maintain a balanced diet, and the amplification of micronutrient deficiencies within the soil. Additionally, government bodies are increasingly adopting advancing technologies and implementing several supportive initiatives to help farmers and boost product demand.
While evaluating how various micronutrients contribute to the overall success of growing a crop is a vast concept, farmers already have a set of expectations. Having partnered with a solution provider, farmers anticipate the yields and profitability to improve by providing the necessary nutrients to the crops. This mandates providing the right amount of nutrition to that particular crop and increasing the consistency of nutrient availability across the field. The solution has to also make economic sense while ensuring an intact environmental ecosystem.
Criyagen, headquartered in Bengaluru, Karnataka, is a pioneer in developing innovative products for
comprehensive crop production. The company is one of the largest producers of Bio-chemical fertilizer, Bio-fertilizer, PROM and Bio-control agents. “We have developed a wide range of products to give farmers the confidence to grow more with low cost and high- quality eco-friendly products. Our products are designed to produce more crop yield per unit area while improving the ecosystem and bringing sustainability to agriculture. These innovative products are the result of constant improvement and investing in state-of-the-art R&D”, informs Dr. Basavaraj Girennavar, Chairman & MD, Criyagen Agri & Biotech.
Finding Solutions for Tomorrow, Today
Criyagen’s reins are steered by a highly-qualified and experienced senior management and expert leadership team. This team of professionals plays a pivotal role in developing and leveraging emerging technologies to build quality products for the farming community.
Possessing agricultural scientific information is key to farmer’s success and hence, the team at Criyagen has designed an innovative mobile base ‘i’ to revolutionize agriculture extension and information sharing related to crop production & protection. AgriApp works on precision and predictive agriculture while building a strong Agri-Ecosystem for the benefit of farmers, the economy and ecology.
Another core offering is Bio-Maxx, a comprehensive plant nourishing tonic, suitable for all Agricultural, Horticultural, Plantation, and Ornamental Crops. Offering a myriad of benefits, the solution increases fruit size, stimulates flowering, improves performance by reducing nutrient deficiency, enhances stress tolerance ability, and is compatible with all pesticides and insecticides.
In conjunction with this offering, Criyagen offers Cotton Special, a plant nourishing tonic engineered to promote comprehensive growth, development and higher productivity in Cotton crops. It helps in the production of various enzymes, for energy production, protein synthesis, and growth regulation. “Criyagen has a few unique product patents which have been developed through a detailed result-oriented R&D. This is a big differentiating factor from our competitors. We have been a pioneer in developing and delivering bio-chemical products for comprehensive crop nutrition”, opines Dr. Basavaraj.
Furthermore, Criyagen has in place a Business Strategy Department, dedicated to conducting exhaustive Market Research on farmers’ evolving expectations and accordingly suggesting products/solutions that need to be addressed. Having gained a strong foothold in the Crop Nutrition and Micronutrients sector, the team is currently working on a few products that will cater to the nutrient requirements for specific geography, crops and the likes, to be launched shortly.
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