The PU adhesives market in India will grow significantly due to swift industrial growth, infrastructure development, technological advancement, and favorable government policies such as ‘Make in India’. Key sectors like automobile manufacturing, construction, packaging and furniture industry are its major buyers. The ongoing infrastructure projects and growing use of PU adhesives in vehicle assembly are further boosting the demand for these products.
Moreover, increased customer knowledge about superior bonding strength, flexibility, and durability associated with PU adhesives has shifted preference from ordinary glues, thereby driving market extension. However, consumers encounter material compatibility limitations or issues of environmental resistance, application method options or techniques which are cost-effective concerns and regulatory compliance.
These include optimizing adhesive performance, durability, and safety while maintaining competitive pricing. Atlas Adhesives, with over 60 years of expertise, specializes in the research, development, and manufacturing of premium binding adhesives. Specializing in high-quality binding adhesives, the company operates state-of-the-art facilities in Greater Noida and New Delhi, ensuring superior products that meet international standards for various industrial applications.
Driving Success with Reliable Adhesive Solutions
Atlas Adhesives was founded with a bold vision to transform India's adhesive industry. From the outset, the company set out to meet the surging demand for high-quality, dependable adhesives across diverse sectors like automotive, construction, and packaging. The development of Single Component Binders by Atlas Adhesives in 2012 was driven by the need for reliable, readily available materials amid import delays. Over 3-4 years, the company tailored these binders to meet market demands, addressing factors like drying time, weather conditions, practical application challenges, and compatibility with 'Make in India’ products.
Driven by a relentless focus on research and development, the company collaborates with global industry leaders for technical expertise, continuously advancing its technology to meet and exceed international stand. “Today, we strive to stand as a trusted name, growing at an impressive annual CAGR of 13-14 percent, and remains committed to customer satisfaction and sustainable innovation”, explains Viraj Vadhera, Managing Director, Atlas Adhesives.
Atlas Adhesives boasts a diverse portfolio featuring cutting-edge PU adhesives, single-component binders, and advanced multi-layer polyurethane systems, all engineered for exceptional bonding strength, durability, and resistance to environmental challenges like temperature extremes, moisture, and UV exposure. Beyond its high-performance products, the company offers robust technical support, including compatibility testing to match adhesives with specific materials, detailed performance analysis, and customized solutions for unique applications. The company also empowers customers with training programs, workshops, and on-site assistance, ensuring optimal application and equipment use. “Committed to sustainability, we develops low-VOC formulations and aligns its practices with stringent regulatory standards, making it a trusted partner in the industry.”
Atlas Adhesives stands out through its unwavering commitment to innovation, quality, and customer-centricity. Leveraging a team of expert chemists and a state-of-the-art in-house laboratory, the firm is at the forefront of developing innovative adhesive formulations to address both todays and tomorrow’s market needs. Their cutting-edge manufacturing facilities, outfitted with advanced machinery, ensure precise formulations and consistent quality throughout every production stage. Rigorous quality control measures, from raw material testing to final inspections, are integral to maintaining high standards, complemented by independent testing facilities that add an extra layer of credibility. The company's integrated supply chain, skilled workforce, and emphasis on sustainability further reinforce its position as a leader in the adhesive industry, ensuring that the company not only meets but exceeds customer expectations.
Atlas Adhesives plans to expand its manufacturing capacity to 700 tons per month for polyurethanes and 3 million litres annually for adhesives. The firm aims to bolster reliance on indigenous products and establish India as a global manufacturing hub, driven by its commitment to our motto ‘Joining Innovation’.
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