Making an Impact with Branding

Product packages and labels are crucial for attracting the customers and hence designing is an important deciding factor in their success. Given the multifarious applications of packaging and label design across industries, we have come up with this special issue focusing exclusively on this market. The cover story of this issue features Recharge Trendd Setter which is an advertising agency offering integrated solutions such as ATL and BTL, for digital, social, and traditional media. It is one of India's most integrated and comprehensive advertising, marketing, and branding solutions agencies. Recharge Trendd Setter started with on-ground activations, branding & strategizing events, and road shows, but at present, majority of its portfolio comprises Creatives and Audio-Visual production. Recharge's most recent expansion is under Digital, IT with a combination of TVCs, radio jingles, and the whole ATL section.

Also featuring in the issue is Design Journal which caters to various design and marketing related needs of businesses. By creating an inclusive environment where all employees contribute ideas for a particular project at hand, Design Journal produces unique and customized branding and packaging designs for its various clients. Whether a client picks a minimalistic yet bold design, or wishes for a louder design, Design Journal fulfills their expectations. Reading on you will find more such stories in this issue.

In addition, the issue also acquaints you with the other top companies in this field. After studying the industry landscape in-depth, we have zeroed in on the top 10 companies that have excelled with their meticulous approach. Having proven their dedication to efficiency in order to meet the customer expectations in an end-to-end manner, these companies have stood out from the crowd.

We look forward to receiving your feedback and suggestions.