Innovating Cosmetics, Perfecting Personal Care

The contract manufacturing market of cosmetics and personal care products in India is growing at a rapid pace because of several factors such as increase in demand for cosmetic products, consciousness regarding personal care and hygiene, and the availability of e-commerce services. The sector is experiencing the increase in the middle class population with high disposable income that is leading to the increased purchase of beauty and personal care products. Further, the change in consumer trends toward natural and organic products is forcing many brands to look for third-party contract manufacturers that can meet the quality requirements of the industry. The market is also benefitting from the Make in India program that has led to increased investment in cosmetics industry. This has resulted into modern production facilities with adequate technology to meet international standards.

The second factor that has led to this growth is the need to develop more unique products and services. Customers are in want of customized products, and this is making various brands to work with contract manufacturers who have the capacity in research and development, and also flexible in production. This trend is more apparent in the skincare and hair care industry since product differentiation is critical to capturing market share. Besides, the increasing rate of urbanization and the growing consciousness of the global beauty standards are factors that are boosting the market. The increase of D2C brands that heavily depend on contract manufacturers to grow fast with minimal initial investments is also a growth driver.

In this special issue, we introduce you to the top companies in this segment. Industry Outlook has identified the select few companies that have done particularly well in this sector with a high level of dedication. We have found that these companies have gone the extra mile in proving their commitment to meet the customer needs in an integrated manner.

We welcome your feedbacks and suggestion that you may have concerning this special issue.