The increasing application of digital printing techniques has indeed been a boost to the printing ink sector in India which is valued at around Rs. 55 billion. Increasing disposable incomes, changing lifestyles and evolving modern retail trends will be indirect contributors to the projected growth at a CAGR of five percent till 2025 for the Indian printing ink sector. However, the industry faces certain risks with an increase in intervention leading to focus on the packaging of the products. The focus has been on the eco-friendly production and delivery process that is causing the businesses to spend extra on R&D. Toyo Ink India is a company that had foreseen these possibilities and developed an eco-friendly business plan. Their equipped R&D and sales team has helped them to position themselves in a privileged position in the market.
K. S Murthy, the Deputy Managing Director of Toyo Ink India says, “Ink consumption in flexible packaging has shown very healthy growth rates as well. Recent developments in digital printing, such as digital carton cutting, creasing, and other completion technologies have increased the potential for more applications in flexible packaging, corrugated packaging, and folding cartons. Sustainability is deeply ingrained in our culture. We are primarily focusing on sustainable, food-safe compliant Inks, adhesives & Coatings, and biodegradable packaging solutions which are eco-friendly with a lower carbon footprint”. Quality of products, their environmental friendliness, and Cost-effectiveness are three major client expectations.
Toyo Ink is a premium solution provider with the ability to aid its clients with a long-lasting and transparent relationship. Its competency in the industry is rationalized by the experience acquired with over a century of operation as an ink manufacturer and being a detailed witness to the evolution of ink manufacturing techniques. Murthy says, “It’s easy to understand and deliver what they need. With over 100 years of legacy, we have mastered many challenges and delivered many sophisticated products”.
Expectations and Offerings
Murthy adds, “As a manufacturer of high-quality printing inks, Toyo Ink India is playing a leading role in creating solutions that meet the demands of discerning packaging printers - special inks for food packaging, Pharmaceutical Packaging, and low odour inks. Our ongoing research and development activities ensure that our products are continually up-to-date. Toyo Ink India provides a range of inks and products for the printing fraternity, which has built a record of product excellence.
Manufacturing and supplying quality products on time is the result of an equilibrium between our employees, processes, and technology that we maintain”. Toyo Ink uses world-class technology for delivering best-in-class products to their clients. Murthy says, “Being a 100 percent subsidiary of Toyo Ink Japan, together we create strategies to transform the value of your business like never. Ink is in our roots but we didn’t stop there. We are continuously exploring new paths and developing innovative solutions for the printing, packaging, plastic colorants, and adhesive segment”.
Toyo Ink India has been growing from strength to strength since its inception by prioritizing Quality, Excellence, and Innovation. It has set a remarkable legacy attributed to the stringent quality control policies by taking care of every detail from stem to stern in ensuring consumer support. It has
expertise in meeting consumer expectations on different processes of ink manufacturing including Digital, EB-curable, offset, solvent-based, UV-curable, Water-based Gravure, and Flexographic Inks. Toyo also aids in Digital, Flexographic, Rotogravure, Screen, and Web/Sheet-fed offset printing procedures.
Murthy adds, “Reverse printing is widely used to produce the printed packages for Snack, Juice, biscuits, Ketchup, and more. In this technique, the ink is printed on the inner layer of the substrate and it does not come in direct contact with human skin, weather conditions, and other substrates. In most cases, the ink is sandwiched between two substrates by a lamination process. Our Inks for Reverse printing have good adhesion on printed substrates, Good bond strength with Adhesive to support Lamination, high color strength, High Transparency, and Gloss”. Toyo Ink is a customized solution provider striving for excellence as Murthy says, “Together as a team, we will continue to create new value, striving to fulfill the NEVER STOP ideal in our constant pursuit of excellence and innovation”.
Innovation in DNA
Murthy adds, “Innovation is in our DNA that strives us to commit ourselves and find new avenues for exceptional research that promotes all-around quality. We are growing sustainably by offering complete packaging solutions with our wide range of product portfolio that consists of Solvent-based and solvent-less PU Laminating Adhesives, Water-based laminating adhesives, Flexo & Gravure inks for high-speed printing, and so on.” It has been able to develop a formidable foundation in leading-edge proprietary technology since its inception and promises to continue with the same every day. Toyo Ink wants to ensure environmental responsibility in every product, service, and corporate activity.
Toyo ink is a premium solution provider with the ability to aid its clients with a long-lasting and transparent relationship
The state-of-the-art infrastructure and competency of its professionals have made Toyo Ink a renowned and trustworthy name in the market. It has been a leader in catering to the demands of discerning packaging printers- special inks for food packaging, Pharmaceutical Packaging, and low odor inks. Murthy says, “Being a 100 percent subsidiary of Toyo Ink Japan, we use world-class Japanese technology to deliver best-in-class products. With over 120 years of legacy, we laid our footprints in India in 2007 with an idea to link the Group's business activities through science-based methodologies and innovative ideas. To cater to the variegated demands of our precious clients, we are highly engrossed in manufacturing and supplying a qualitative grade of Surface and Reverse Printing inks. These inks are processed using the best grade pigment chemicals and advanced processing techniques. Our inks are widely appreciated by our valued clients for their quick-drying property and highly effective features and are positioned at a reasonable price”.
Sustainable Approach
Toyo Ink emphasizes consumer satisfaction as reflects through a six-way differentiator that are Product, Service, Distribution, Relationship, Reputation, and Price differentiation. Murthy adds, “Differentiation allows you to provide superior value to customers at an affordable price, creating a win-win scenario that can boost the overall profitability and viability of your business. Sustainability is always deeply ingrained in whatever we do, to ensure day-to-day operations minimize our environmental footprint and reflect our core values. As such all our products are safe, come with the best quality, and are eco-friendly”. Toyo Ink believes that everybody can contribute to the global climate challenge as environmental stewardship is a personal and corporate responsibility.
“Toyo ink emphasizes consumer satisfaction as reflects through a six way differentiator that are product, service, distribution, relationship, reputation, and price differentiation”
Toyo Ink supports the generation of clean and renewable energy and believes that responsible energy distribution and utilization will be a benefit to society. It has adopted smart technology and purchased appliances with energy efficiency and the ability to track the overall energy consumption and emission. Murthy adds, “Over the years the reputation of the TOYO has grown to symbolize environmental leadership, and it continues to represent proven-green products and services. We regularly audit our performance to ensure we are in alignment with our targets”.
Roadmap Ahead
Toyo is now transforming into a company that creates a change from being a company that responded to changes. It has a formidable foundation attributed to its leading age technologies and sincere and humble efforts of its workforce leading to the delivery of ground-breaking products and services in the ever-growing Indian market. Murthy concludes, “We are building on our inherent strengths of legacy, excellence, professionalism, and financial prudence, a new TOYO is emerging – one that is innovation-driven, agile, reliable, and delivers superior value to all customers and stakeholders. Our top priorities have been to ensure employees remain safe while maintaining business continuity amid this pandemic situation. We are making things that make India proud. Our idea and motto have always been to discover our core businesses’ competencies and excel in those sectors. We will continue reinventing ourselves to meet the needs of a changing India”.