The label manufacturing industry is growing at a CAGR of 9 percent. Emerging start-up ecosystem and expanding consumer demand are the direct influencers of this development. The consumer-packaged goods industry is awaiting a huge boost after the transition from laminated pouches to jars, bottles, and mono cartons. Attractiveness of the final product, accuracy of the inputs in R&D and ability to accommodate varying quantity of orders are what consumers seek nowadays.
Orianaa Décorpack (previously Billion & Bullion)has over three decades of technical experience that places it at the forefront of the packaging trends making it a turnkey solution for the customers. Today it can accommodate more than four innovations in a single label, which offers an attractive look being the first preference for consumers. It has a production ability of millions of labels per day.
Where Packaging is an Art and Brand Building a Religion
In 1996 Orianaa brought the Shrink Sleeve technology to India. It operates with a belief of innovation being at the core of label manufacturing. Orianaa’s products have MOQ requirements of as low as 1000 labels with 99 percent defect free supplies. Orianaa operates with an industry-defying lead time of 72 hours with a strong supply network. Yogesh continues, “Our imported machinery ensures we maintain tight tolerances while producing millions of labels per day. BRCGS certified Grade-A operations ensure
our products are contaminant free and our process follows a stringent QC/QA policy, offering consistent quality.”
Shrink Sleeves, PS Sticker Labels, and Heat Transfer (Foil) Labels are major classifications of Orianaa’s products. Yogesh adds, “We have Spot matte/gloss effect, Pearlescent effect, Metallic effect, Foil-like effect, No-Label Look in Shrink sleeves and Spot matte/gloss effect, Cold/Hot Foiling, Drip off Effect, Special Aqueous Varnishes in PS Sticker Labels.” Shape-cut Sleeves, Jacketed sleeves, Collateral Shrink Pack, Promotional Shrink Pack, Label-on-Label, Hanger Label, Two-way printed Label and Security Label are some of the product features.
Differential Factors
Yogesh Shahani, Managing Director of Orianaa says, “We offer Digital, Flexo, and Gravure options which enable the new start-ups to go for smaller runs eliminating the costly development charges and at the same time the MNCs looking at long-term can reap the benefit of low prices when they opt for gravure printed sleeves. We see Orianaa as a one-stop label shop, wherein all types of labels and labelling solutions are provided under one roof be it Shrink Sleeves, PS Sticker Labels, Heat Transfer Labels, Stretch Sleeve Labels, and now entering the In-Mould Labels market by gravure, flexo and digital printing. With a stronghold in the domestic market, we are now seeing ourselves expanding our reach globally.”
Our imported machinery ensures we maintain tight tolerances while producing millions of labels per day. BRCGS certified Grade-A operations ensure our products are contaminant free and our process follows a stringent QC/QA policy, offering consistent quality
Orianaa has a Grade–A BRCGS certified operations with 10 colour Roto- Gravure and FlexoGraphic Printing machines, delivering 4k printing solutions. It is the recipient of INDIASTAR Award 2020, Outstanding Industrial Green Building Structure Award 2020 along with an achievement of 98% in Ethical audit ensuring optimum work culture and employee satisfaction. Yogesh adds, “In-house design studio with qualified graphics designers having long experience on packaging expertise and offices in the US, ensure that Orianaa is at the forefront of latest packaging trends.”
The Future Roadmap
Yogesh concludes, “We see problems as opportunities, which so many times get converted into innovations. By 2023, we aim to provide Zero defect supplies. Our strict QA/QC policies and multiple passes through doctoring machines before dispatching our labels will ensure that we reach our goal. We aim to incorporate sustainable processes and become more environmentally friendly.”
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