The rising foreign influence, rapid population rise, emergence of female working population, and the fluctuating eating habits of people, have been significantly leading to the popularity of bakery products and cakes. They are also becoming famous nowadays due to their high nutrient value and affordability. On the other hand, consumers are demanding better and newer options so as to meet the burgeoning appetite of the health-conscious Indian population.
Following the pandemic, there has been rapid upsurge in the home baking segment, and has been positively affecting the market for players offering bakery products/ingredients. It has become imperative to deliver top-notch products at the best price possible while ensuring prompt after sales service or some value addition.
Speaking of the quality at the best price, Marswell has been offering its customers with bakery ingredients, healthy and value for money. Not limiting itself to just offering products, Marswell goes an extra mile in providing customers with technical support and training through best chefs in the business to ensure they create better quality bakery products and cakes.
The ingredients are of world class quality, wherein, most of them are imported to ensure international standards are maintained. The quality is further ensured through its in-house laboratory which tests the products as per the standards and finalized by the R&D team.
“We initiate a strict quality check for all the raw materials which come in so as to ensure products which leave the factory meet customers’ expectations to the fullest. We keep a close eye, wherein, our quality assurance team looks after the whole process of the manufacturing and supply so as to ensure robust deliverability of products,” says Anil Madaan, Founder & MD at Marswell.
Ensuring Customer Satisfaction
The company has been providing customers with different time-saving, quality products like Whipping Cream, Eggless Cake Mixes, Bread Mixes. Toppings glaze, dry colors for cake decorations, and piping jellies, to name a few; thus ensuring customers can create their own masterpiece without much effort and time. They are consistently focusing on manufacturing and baking high-quality bakery products that satisfy one’s taste buds while making every experience count.
We initiate a strict quality check for all the raw materials which come in so as to ensure products which leave the factory meet customers’ expectations to the fullest
“We continuously strive to improve ourselves by focusing on suggestions and feedback given. We work round the clock tirelessly to maintain long term partnerships by completing our tasks effectively and efficiently. We continuously look for ways and tools to improve our skills and grow above the set standards to deliver at the highest level of satisfaction. We understand our responsibilities/duties well and take every necessary step from baking good quality fresh products to training our staff, procuring best raw materials, thorough research and much more,” concludes Anil.
Due to increased demand for its products, Marswell is doubling its production capacity in order to meet the market demands. The company has increased its production capacity by almost 50 percent now. Also, it plans to soon start catering to its customers in Eastern and Western parts of India going forward.
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