The micronutrient fertilizer market in India is an emerging market and nowadays farming requires a hi-tech farming role for nutrient management. The hi-tech farming with drip irrigation, poly house, and greenhouse farming has accurate data and allotted budgets for micronutrient fertilizers. Therefore, farming awareness and technology adoption by the farming community are the main growth-driven factors in micronutrient industries.
Aditya Microdynamic is one of the major players in western India with two manufacturing plants and 45 grades of micronutrient fertilizer covering single micronutrient fertilizer and mixed micronutrient fertilizers. “We have different types of micronutrient products like chelated, partially chelated, liquid micronutrient, powder, crystal, and granulated micronutrient fertilizers. Presently, we are serving 36 agriculture input distribution companies for their need of micronutrient fertilizer products,” says Dineshbhai Patel, the founder and Chairman of Aditya Microdynamic.
Aditya Microdynamic stands apart from other players in the sector by continuously focusing on quality, experience, and trust. It also sets the highest quality parameters and never compromises on this even when they have to bear a margin loss. However, Dineshbhai with his experience of more than 27 years in the micronutrient manufacturing industry concentrates mostly on quality and quality up-gradation processes. “I have seen the whole evolution of fertilizer industry and lead my
company to make one of the most trusted and well-known companies in the field of micronutrient manufacturing. Blind trust of farmers and institutional clients on us and our products has made us different from others,” Dineshbhai adds.
During the last 27 years, Aditya Microdynamic has developed a vast range of products that benefits farmers to achieve high-quality produce with higher quantity gain. As per the market demand and industry revolution company also imports, manufactures and sells primary and secondary nutrient fertilizers. “We import water-soluble fertilizers which mainly consist primary nutrients like N, P, and K. Now, we also manufacture mixture of fertilizers which may consist secondary nutrients like Ca, Mg and S. As per recent product portfolio we have a whole nutrient range from Nitrogen to Molybdate.
We have also expanded our range beyond routine fertilizers and now we are manufacturing latest technology specialty Fertilizers and New Generation Liquid fertilizers which is mostly used in hi-tech farming techniques,” confirms Jaydev Patel, the new generation management. The company has recently developed a few result-oriented new generations liquid grades of micronutrient fertilizer, which is much appreciated by some well known and one of India’s big fertilizer companies.
Aditya Microdynamic stands apart from other players in the sector by continuously focusing on quality, experience, and trust
Aditya Microdynamic however serves most of the companies in Gujarat, Maharashtra, Rajasthan, Madhya Pradesh, Chhattisgarh along with some players of Punjab and Haryana. “Our presence in Bulk market (company to company – B to B) is much deeper than the direct consumer market. We always try to be one step ahead in new product development which benefits us and our clients to lead the market and grow extensively,” Jaydev adds.
Aditya Microdynamic aims to provide superior quality products at the most affordable price to farmers with the commitment to a long-term and successful partnership with its clients, dealers, distributors. Thus, the company strives to understand the needs of its clients to deliver real benefits to them. “We ensure that our every action is not only for selling fertilizers but spreading happiness in farmers. With this belief, we have raised ourselves to a standard, where others can just dream to reach, and following the Government’s efforts, the company is also involved in promoting organic farming and concentrates on microorganism-based biofertilizers, sooner we are going to set up separate biofertilizer unit,” concludes Dineshbhai.
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