The flow meters market is expected to reach 10.3 billion by 2026, clocking in an impressive CAGR of 6.2 percent between 2021 and 2026. One of the primary contributors to this growth is the increasing demand for water flow meters and even in India this is the case. In an ultra-competitive market segment, Anand Water Meter Manufacturing (AWM), who manufactures the industry renowned water meters brand ‘Anand Asahi’ has been able to not only build a positive reputation in the industry but it has also been able to create a niche in the market.
AWM which was incepted in 1963 in Cochin by Late Chaman Lal Anand (C. L. Anand), an enterprising industrialist from Punjab (who had later in the early 70's set up two major industrial units in Kerala-Toshiba Anand Lamps & Toshiba Anand Batteries in Cochin) in collaboration with Osaka Kiko Company, Japan– the makers of reputed Asahi have completed more than half a century of glorious years in the water flow meters manufacturing industry. And now his son, Pradeep Anand, as a Director moving forward the company with proper guidance and direction. Hence the company has achieved a previously unimaginable feat in the water meters industry in India.
AWM is the first water meter company to get ISI certificate, and also the first to export water
meters. With that said, the AWM is not ready to rest on their laurels and is aiming to break new business frontiers and reach for greater heights in the corporate realm. AWM has manufacturing facilities across the country and even with that being the case, the company is very conscious about the quality and consistency of their products.
Their ISI licensing certificate (in 1964), ISO:9001-2015, and ISO:14001 environmental certifications, all just goes to show the importance AWM gives to quality. Over the years, AWM has cemented their position as a pioneer in the market and has consistently come out with revolutionary water meters that have become game changers in the industry. Apart from that, they also have introduced multi jet dry dial magnetic drive, C-type water meters, AMR smart meters, and class B water meters incorporating latest technologies into the market.
"Backed by the constant effort from our robust R&D team, AWM has been able to develop into fag-bearers in the industry both in terms of quality and ingenuity. Both these have helped us to ensure the maximum satisfaction of our clients as well", explains Neelam Anand, chairperson, AWM.
In order to cater to the varied requirements of their clients, AWM has created a diversified product portfolio in their popular brand Anand Asahi, that includes sizes 15-40 mm sizes required in domestic segment and from 50-300 mm bulk type meters required for agricultural & industrial use. And owing to their unmatched quality, diverse product range, and competitive pricing, AWM has been widely recognized and accepted by almost all the leading water works/public health departments, corporations, municipalities, and panchayats in the country.
When asked more about the national exposure the company has had over the years, Joseph George, CEO, says “We are a PAN India business that is able to cater to the various customized requirements of our clients, and this has been crucial for our sustained growth in the market. Over the years, we have successfully participated in various tenders and were awarded many prestigious waters meter projects all over India. This includes supplies made to- ongoing Central Govt. funded JJM project, Delhi Jal Board, BWSSB Bangalore, KUWA project (Karnataka), Jalanidhi Project-Kerala, PHEDJaipur, UP Jal Nigam, L&T project Vizag, Hyderabad Vishwa Infrastructure Mega project, Municipal Corporation of Brihan- Mumbai, among many others.
Evolving with the changing times, AWM has high hopes for the future and aspires to continue their growth trajectory. By being a frontrunner when it comes to technology adoption and innovation, the company is also aiming to break new business frontiers, expand their horizons, and reach the pinnacle of success in the water flow meters industry. AWM has a sister company also- Anand Zenner catering to Industrial Woltman type meters.
