Imagine you design a complex product that is visually appealing and perfectly functional, but this is not translating to your sales due to poor packaging. According to a study by Mintel, the packaging reflects your product, and poor design would be carried over to your product. A third of US consumers are shown to be conscious of product packaging, and they believe that good packaging and good products are synonymous with each other. Apple has mastered the art of packaging its products. It is so enthralling that most consumers retain their Apple device box as a keepsake rather than discard it.
According to research released by Markets and Markets, the global injection molding machine market was valued at USD 10.4 billion in 2022 and is projected to reach USD 12.4 billion by 2027. Injection Molding Machines aid product makers in designing state-of-the-art packaging tools, and these are the major ways leading players are using these to complement their products.
A significant advantage the molding machines offer is the unparalleled precision they bring to the table in the manufacturing process. Customization becomes vital as businesses strive to meet the constantly evolving consumer standards and regulatory requirements enforced by authorities. The molding machines allow complicated designs and complex geometries, allowing manufacturers to produce highly specialized packaging solutions tailored to their clients.
Injection molding machines provide the flexibility to create packaging solutions that exceed the standard. It allows packaging that is not only visually appealing but contributes to the functionality and effectiveness of the end product.
"Nowadays we are living in a world that we don't like the term b2b or b2c we like to be h2h. Its human to human make that interaction", Mohammed Ekramy, Founder and Creative Director, CEO
Schneider Electric is at the forefront of injection molding machines' precision and customization capabilities. It provides OEMs with innovative packaging solutions technology. Their automation and engineering solutions can improve efficiency by 30%.
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