Emerging From A Prominent Lineage Presents A Unique Set Of Trials And Expectations. Yet, True Leadership Is Born From Transcending These Pressures, Forging An Authentic Path, And Making An Indelible Mark. It's About Harnessing The Legacy As A Catalyst To Not Just Succeed But To Inspire And Illuminate The Way For Others. Such Is The Story Of Cg Foods And Cg Corp Global’s Managing Director - Varun Chaudhary - The Youngest Of Nepal's Prominent Chaudhary Family, Renowned For Its 150+ Year Legacy, Present Across 5 Continents - Boasting Over 79 Brands And 167 Companies Spread Across The World. Handling The Group’s Fmcg Wing, He Demonstrates Assertive Leadership That Has Played A Pivotal Role In The Sustained Growth Of The Company. Varun's Exceptional Strategic Acumen For Business Has Guided Cg Foods And Cg Corp Global Towards Spectacular Success, Turning The Firm Into Significant Worldwide Players In The Fmcg Industry. His Innovative Process, Skill In Identifying Market Developments, And Knowledge Of Customer Preferences Have All Contributed To The Organization's Transformation.
Experience & Expertise
With an educational journey that spans across renowned institutions from the Doon School in Dehradun, India, to Miami University in the USA and American University in Dubai, coupled with specialized studies in Business Administration and Management culminating in a prestigious MBA from Murdoch University, Varun's commitment to learning further pushed him to attain an honorary doctorate degree by Techno India University. This multidisciplinary educational background armed him with the expertise needed to guide CG Global and CG Foods to new benchmarks or prominence. At the helm of CG Corp Global, Varun finds his passion centered on the management of the company's flagship product, Wai Wai, both within India and on the global stage. Moreover, he drives the development of new products and maintains a sharp focus on expanding the reach of CG's brand portfolio across the world.
His diverse portfolio within the CG Group encompasses an array of sectors, including Mega Food Park management in Rajasthan, Agrotech, Cement, EPC, Real Estate, and several other emerging verticals. As part of CG Corp Global's strategic expansion initiatives, the construction of the company's sixth major global plant in Cairo, Egypt, is currently underway. This venture marks a significant milestone as the first plant on the African continent, poised to commence production in a mere six months. Spanning 23,932 square meters, with approximately 10,000 square meters of built-up area, this plant, boasting a production capacity of over one million packs per day, is set to export more than 50 percent of its output.
“At CG Corp Global, our vision is simple yet profound. We prioritize the preservation of human dignity without bias or discrimination on a global scale. Our commitment lies in crafting value for our customers, ultimately contributing to the prosperity of nations through our services and products”, further adds Varun. Under his tactful guidance, CG Foods and CG Corp Global have significantly expanded their market presence and diversified their product offerings, adapting to the ever-evolving demands of consumers. Diversification has been a key strategy, with the introduction of an exciting range of savory products, including sauces and pasta, while global presence has been augmented through innovative collaborations and agile business model restructuring. Strategic collaborations and investments in R&D showcase his commitment to innovation and sustainability.
“In the world of business, the essence of effective leadership lies in perpetually rising to the challenge, outperforming yesterday for a brighter tomorrow, and relentlessly pursuing excellence. It's an unending journey and therein lies the thrill of entrepreneurship. Thankfully, our foundation is rooted in passion and our actions are driven by an unwavering work ethic. I believe my principles align with the aspirations of the youth, fueling my dedication to drive new product innovations and passionately expand CG’s brands across the global landscape”, shares Varun. From refining brand identity to sharpening the USP and expanding the product portfolio, Varun understands the importance of adapting to evolving consumer preferences and the changing supply chain landscape. Embracing competition and emerging trends is not just a mantra but a way of life for this industry leader, ensuring continued success and resilience in the ever-shifting FMCG landscape.
Overcoming Challenges with Experience
The company confronts a spectrum of challenges reflective of the sector's competitive landscape. Unyielding competition necessitates continuous strategy refinement, emphasizing product differentiation and a robust brand identity. The ever-shifting consumer preferences underscore the criticality of market agility and compelling adaptation in both product offerings and marketing approaches. Efficient supply chain management is pivotal, ensuring timely product delivery and cost optimization. Moreover, the balancing act between competitive pricing and preserving profit margins amidst pricing pressures is a perpetual concern. “Innovation and strategic expansion form the bedrock of our approach to overcoming industry challenges. Strategic planning with clear objectives and target markets is a linchpin, enabling sustained growth. Although thorough market research provides the necessary insights for informed decision-making, building and nurturing a skilled and motivated team is integral as well as fostering a culture of continuous improvement and innovation is a key enabler for sustainable growth”, further adds Varun.
Varun's exceptional strategic acumen for business has guided CG Foods & CG Corp Global towards spectacular success, turning the firm into a significant worldwide player in the FMCG industry
An Exemplary Leader
Upholding an inspired workforce stands as a cornerstone of Varun Chaudhary's leadership approach. He maintains a close rapport with CEOs and senior management, emphasizing motivation and active engagement with employees to nurture a positive and productive workplace atmosphere. Leading by example, embodying cherished values, and showcasing an unwavering work ethic, he instills these qualities in the workforce. His dedication and integrity serve as inspiration, encouraging employees to embrace similar values and principles, and fostering a culture of inspiration and excellence.
His leadership philosophy revolves around a steadfast commitment to cultivating an inspiring and supportive work environment. Recognizing and celebrating achievements, big or small, is another crucial facet under his leadership paradigm, uplifting morale and fostering a culture of acknowledgment. However, paramount to him is instilling a profound sense of purpose by articulating a compelling vision and mission for the organization allowing employees to perceive their work as a part of a larger mission, fostering fulfillment and motivation.
Through these strategic approaches, Varun envisions creating an environment where employees can give their best, contributing to the overarching success and growth of the organization. Moreover, expanding on his vision for the company, he shares details regarding his strategies for organizational growth, envisioning the development of CG Foods- a significant FMCG arm of CG Corp Global - as a household name across the diverse regions of India through its flagship offering known as Wai Wai. His ambitious vision extends to steering CG Foods towards a momentous milestone—the company's Initial Public Offering (IPO) by 2025, with a targeted turnover of 2000 crores, showcasing his foresight and dedication to the organization's remarkable future.
As a parting note, drawing from his immense experience as an entrepreneur, Varun shares a few words of wisdom, advising young entrepreneurs that embedded at the essence of every business are individuals bringing an idea to life. Whether the venture is modest or monumental, it is vital to safeguard this essence and harness its potential. While embracing ambition and harboring a dedication towards their aspirations, even in the face of myriad challenges that inevitably cross their path, remember, resilience and persistence pave the path to turning those ideas into enduring legacies.
