Magazine
The electric vehicle (EV) industry is experiencing a significant transformation, driven by the emergence of EV manufacturing startups that are redefining the future of transportation. These startups are not just market entrants but are catalysts of change, introducing groundbreaking technology and innovative business models. They are leading the charge in advancing battery technology, improving vehicle range, and developing charging infrastructure, all while exploring alternative materials to boost efficiency and minimize environmental impact. Urja Mobility is a leader in this rapidly evolving industry, specializing in battery leasing with a dual focus on B2B and B2C operations. The B2B arm supplies lithium-ion batteries to operators, while the B2C segment boosts electric three-wheeler performance. Urja Mobility operates widely across North and East India, with a strong presence in southern and western cities like Bangalore, Hyderabad, and Pune, driving sustainable transportation.
Leasing and Innovation
Urja Mobility is redefining the electric vehicle (EV) sector with its innovative approach to battery technology and charging solutions. The firm is committed to advancing battery technology, improving vehicle range, and developing robust charging infrastructure, all while exploring alternative materials to enhance efficiency and reduce environmental impact. “Our expertise lies in battery leasing, where we serve both B2B and B2C markets. Through our B2B arm, we lease lithium-ion batteries to operators, while our B2C segment is dedicated to enhancing the performance and efficiency of electric three-wheelers”, shares Anagh Ojha.
We advance EV infrastructure with innovative solutions for reliable power, efficient energy storage, and seamless charging
A unique aspect of effective battery leasing services is the comprehensive technical validation conducted before leasing any battery. Unlike others who might import pre-made cells, a meticulous evaluation of the technical specifications and thermal performance of each battery ensures optimal performance for end-users. The firm’s In-house technical expertise allows for thorough data analysis and control over asset performance, enhancing range and reliability. Operating on a battery-as-a-service model, battery solutions are tailored to specific applications, such as last-mile deliveries, to meet the precise needs of customers.
From Design to Deployment
The company manages the entire lifecycle of its battery solutions, from design to deployment and recycling with 360 degree approach. It starts by creating its own detailed design specifications and scopes of requirements, which are further passed on to battery pack assemblers and OEMs. These assemblers then produce the batteries based on the approved SOR by Urja Mobility. The final products are tested with both vehicle OEMs and fleet operators before they are leased out. Urja Mobility’s products include batteries for electric three-wheelers, two-wheelers, L5 loaders, and energy storage systems (ESS), with home inverters coming soon. The B2B segment serves various industries and supports ESS, while the B2C segment focuses on electric three-wheelers, expanding to include two-wheelers, L5 loaders and Electric trucks.
“At Urja Mobility, our founding team combines extensive expertise in product engineering, supply chain management, Al and ML based Analytics and the electric vehicle (EV) sector. I, Anagh, bring a expertise of product engineering, supply chain and energy management and optimisation . My co-founder, Mr. Pankaj, has a strong background in channel sales and financing. His expertise in finance and capital management is crucial for overseeing our portfolio and operations”, adds Anagh Ojha. This blend of skills and experience positions Urja Mobility at the forefront of innovation in the EV industry, driving progress and excellence in every aspect of our operations.
