OCTOBER 20234Vol 2 · Issue 10 - 3 · OCTOBER, 2023Publisher Alok ChaturvediManaging Editor Sudhakar SinghAssociate EditorIndranil ChakrabortyAssistant Editor Hima P MEditorial Team Design ManagerPrabhu Dutta A.R.N Ray Senior DesignerRajesh R B Visualizer Girisha MAsokan S VAdvertising QueriesShubham Roy Hitesh K Moray Jaya Arora Nitika Singh Klintan DashGM Sales & MarketingVirupakshi Pattarsales@theindustryoutlook.com Editorial Querieseditor@theindustryoutlook.comCirculation Manager Magendran PerumalMagazine Price is Rs. 150 per issuePrinted and Published By Alok Chaturvedi on behalf of Biz Print Media Technologies Pvt. Ltd. and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published At No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017.Publisher Alok ChaturvediCopyright © 2023 Biz Print Media Technologies Pvt. Ltd. All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher. P Tejaswini Roshan Akthar Nalini BramhanapalliEmergence of India as a Sporting NationAs a nation with a rich sporting heritage and a growing interest in sports and fitness, India's sports equipment industry has evolved to cater to diverse needs, from traditional sports like cricket and hockey to emerging areas like fitness and adventure sports. One of the key drivers of growth in this market is the increasing awareness of the importance of sports and fitness in maintaining a healthy lifestyle. As more Indians adopt fitness routines and engage in sports, there's a growing demand for high-quality sports equipment. This trend has encouraged both domestic and international manufacturers to invest in the Indian market.Cricket, often referred to as a religion in India, continues to dominate the sports equipment industry. The demand for cricket bats, balls, and protective gear remains consistently high. Additionally, other sports like badminton, tennis, and football are also gaining popularity, leading to increased production of equipment related to these sports. The Indian government's initiatives to promote sports at the grassroots level have further stimulated the sports equipment market. These initiatives not only encourage sports participation but also create a demand for affordable sports equipment, providing opportunities for manufacturers to produce a wide range of products. Moreover, the rise of e-commerce platforms has made sports equipment more accessible to consumers across the country. This has allowed manufacturers to reach a broader customer base, including tier-II and tier-III cities. With a burgeoning fitness-conscious population and the emergence of India as a sporting nation on the global stage, the future of this market appears promising.In this issue, weacquaint you with thetop companies in this field. After studying this industry landscape in-depth, Industry Outlook has zeroed in on the topcompanies that have excelled in thesefields with their meticulous approach. Having proven their dedication in order to meet the customer expectations in an end-to-end manner, these companies have stood out from the crowd.We look forward to receiving your feedback and suggestions. Sudhakar SinghManaging Editoreditor@theindustryoutlook.com
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