| | AUGUST 20224Increasing consumer awareness toward personal health and wellbeing is evident among the populace after the advent of the COVID-19 pandemic. The shift from treatment to prevention is giving a fillip to the health supplements market and manufacturers are striving to meet the changing needs of customers. Seeing this shift happening, we have come up with this special issue focusing on startups as they are playing a key role in this market. The cover story of this issue features Brown & White Nutraceuticals Pvt. Ltd. offers a diversified spectrum of personal-care products starting from healthcare products, non prescribed drugs, cosmetics, FMCG goods, beauty & skincare solutions to food supplements and health aids. It offers a wide range of Healthcare, personal care and immune boosting products in several categories such as total wellness, beauty, body care, herbal infused tea-powders to detoxify the body and helps to reach optimal health, herbs & roots, herbal slimming churan for weight management, hair care and especially herbal infused edible sandalwood oils. Also featuring in the issue is Nano Soma which provides an all-in-one supplement with the same name, providing 15 different types of benefits such as, increasing Vitamin C level in the body, restoring the immune function, regulating genes, enhancing the energy level, and more. Nano Soma was also tested on COVID-19 patients at Kasturba Hospital in Mumbai, where 75 percent of those who completed the four day therapy were tested negative. Reading on you will find more such interesting stories. In addition, the issue also acquaints you with the other top startups in this field. After studying the industry landscape in-depth, we have zeroed in on the top 10 startups that have excelled with their meticulous approach. Having proven their dedication to efficiency in order to meet the customer expectations in an end-to-end manner, these companies have stood out from the crowd.We look forward to receiving your feedback and suggestions. Sudhakar SinghManaging Editoreditor@theindustryoutlook.comThe Shift from Treatment to Prevention Vol 2 · Issue 10 - 3 · SEPTEMBER, 2022Publisher Alok ChaturvediEditor Sudhakar SinghAssistant Editor Heena KousarEditorial Team Design ManagerPrabhu Dutta A.R.N Ray Senior Designer Rajesh R B Cover Concept & Visualizer Aruna Kumari K Varun B Advertising QueriesDivyajit Sambit SatpathyGM Sales & MarketingVirupakshi Pattarsales@theindustryoutlook.com Editorial Querieseditor@theindustryoutlook.comCirculation Manager Magendran PerumalMagazine price is Rs. 150 per issue.Printed and Published By Alok Chaturvedi on behalf of Biz Print Media Technologies Pvt. Ltd. and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published At No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017.Publisher Alok ChaturvediCopyright © 2022 Biz Print Media Technologies Pvt. Ltd. All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher.Janifha Evangeline Abhrasnata Das Rohan A T Hima P M Shirly Pabisha TP. Tejaswini
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