| |JULY 20205A gricultural products market is one sector which is having the least impact during the pandemic. Although every sector has undergone small or large downfall, this sector has witnessed minimal reduction in sales compared to other consumer goods. There are numerous considerations that must be touched upon when it comes to selling agro products. One has to look at the demand of the product at that point in time, and other things like the storage facility available. One may take the products directly to the market for selling or choose to store it for sale at later point in future. One may gather a product from the field and sell directly or it goes through a cleaning process before sale by the seller. Sometime processing is done because consumers want it, while sometimes the intention is to conserve the quality of the product.As per a market forecast by MarketsandMarkets, the food & agriculture technology and products market is slated to become worth USD 729.5 billion by 2023, growing at a CAGR of more than 8 percent. It has become one of the most important segments of agriculture and its growth can be attributed to the increasing demand and rising consumption of livestock-based products and seafood. Another factor that has contributed significantly to the market growth is the fact that customers are now more aware about food safety. In addition, it is garnering more support than ever from government with regard to implementing modern agricultural techniques and methodologies. While the need for agro products is bound to maintain a steady demand, marketing of agro products is equally important. Agricultural marketing being one of the significant factors makes the cultivator's profitability incumbent on it. On the whole, it encompasses operations ranging from transit of raw materials from the field to the consumer. To tap into this market potential, several players have ventured into this industry.To bring this special issue to fruition, we have studied this industry segment in-depth and have come up with the list of 10 Most Promising Agro Product Companies in India who have excelled in this field with their innovative approach. Having proven their dedication to quality and end-to-end addressal of customer requirements, these companies stand out from the crowd.We look forward to receiving your feedback. Sudhakar SinghEditorsudhakar.singh@theindustryoutlook.comThe Buoyant Market of Agro ProductsVol 1 · Issue 11-1 · July, 2020Publisher Alok ChaturvediEditor Sudhakar Singh Editorial Team Janifha Evangeline Samrat Pradhan Hridkamal Roy Teja Boncheruvu Art & Graphics Ashok Kumar S Sivasankar Sales & MarketingIndranil ChakrabortyVirupakshi Pattarsales@theindustryoutlook.com Editorial Querieseditor@theindustryoutlook.comCirculation Manager Magendran PerumalCover price is Rs. 150 per issue.Printed and Published By Alok Chaturvedi on behalf of Siliconmedia Technologies Pvt Ltd and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published At No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Mu-rugeshpalya, Bangalore-560017.Editor Alok ChaturvediCopyright © 2020 SiliconMedia Technolo-gies Pvt Ltd, All rights reserved. Repro-duction in whole or part of any text, pho-tography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher.
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